MEETINGS: Add Buzz to Your Expo

To bring a little bit of 60 Minutes to a conference or meeting, have the pros at Conference TV interview key figures—like industry experts, the C.E.O. or a guest speaker—and create 30- to 60-minute programs in a newsmagazine format. The company's founders are former BBC journalists, so expect a well-crafted end result. Interviews can be shown in trade show halls, on the Web and in guest rooms at hotels where attendees are staying. —Mark Mavrigian
Posted 06.09.04