Jenny BergBizBash ListsTop 10 Innovative Brands 2016: #8 Bud LightAs the iconic American beer brand unveils a new logo and tagline, it is strategically changing its approach to event marketing.May 17, 2016Brands & Event ProsTop 10 Innovative Brands 2016: #5 TargetThe retailer markets its breadth of products by creating clever standalone activations and producing new experiences at major events.May 17, 2016BizBash ListsTop 10 Innovative Brands 2016: #4 PepsiThe soft-drink giant stands out against fierce competition by placing itself at the center of pop culture.May 17, 2016Brands & Event ProsEvent Innovators 2016: Gaëtane VernaThe director of Toronto's Power Plant gallery is behind some of its most inventive events, such as the Power Ball.May 17, 2016Brands & Event ProsEvent Innovators 2016: Jon Retsky and Russell HoltThe Got Light co-owners are known for their artistic lighting at big-name events such as the San Francisco Ballet Gala.May 17, 2016Brands & Event ProsEvent Innovators 2016: Scott MilesThe executive vice president of strategy and ideation at Mosaic has expanded the company's experiential efforts across North America.May 17, 2016Brands & Event ProsEvent Innovators 2016: Jeff Krasno and Sean HoessThe co-founders of the Wanderlust festival have expanded the event's mindfulness-focused offerings.May 17, 2016Event Tech & VirtualEvent Innovators 2016: Sebastien CentnerThe director of Eatertainment expanded the catering company into a full-service event firm.May 17, 2016BizBash ListsEvent Innovators 2016: Top 10 Innovative BrandsThese leading companies use groundbreaking events, both digital and live, to engage consumers and increase profits.May 17, 2016Brands & Event ProsEvent Innovators 2016: Most Innovative People in Events and MeetingsHere are the visionaries, pioneers, and creatives pushing the industry forward with new ideas for live experiences.May 17, 2016Previous PagePage 4 of 170Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsComic-Con 2025: How Brands Turned Downtown San Diego Into a Fandom PlaygroundFrom a Fantastic Four–themed human conveyor belt to a Peacemaker music fest to a floating Brawl Stars theme park, here’s how brands like HBO Max, FX, Hulu, Google Play, and more grabbed fans' attention.Seattle6 New Venues in Seattle for 2025 Summer Meetings and EventsPlacesHere's What's New for Corporate Groups at Walt Disney WorldExperiential Marketing, Activations & SponsorshipsTop Trending Stories on BizBash: July 2025Los Angeles / Southern California12 New Venues in Los Angeles for Summer 2025 Meetings and Events
