Mitra SorrellsStrategyIs Sound the Next Frontier in Social Media Engagement?At London Fashion Week, Topshop used the new Chirp app to engage event attendees.October 1, 2013StrategyA New Way to Encourage Twitter Activity at Events?AT&T inflates a balloon at the same pace it receives tweets, with a prize for the Twitter user who causes it to pop.September 26, 2013Event Management5 New Ways to Manage Your Event OnlineCheck out these options to manage registration, agenda, exhibitors, photo streams, and follow-up.September 24, 2013Registration & TicketingAre Value-Added V.I.P. Packages for Trade Shows Better Than Early Bird Pricing?Microsoft’s new events chief, Scott Schenker, is challenging the assumption that discounts are the best way to entice people to register.September 19, 2013Event ManagementHow to Use GPS Tracking at Your Next ConferenceLocation-based services can be useful for both attendees and hosts. Here’s how.September 17, 2013Venues & Destinations10 New Orlando Venues for Fall Meetings and EventsSeptember 12, 2013StrategyDon't Make These Mistakes at Your Next Hybrid EventLearn from these 14 mistakes shared by event professionals with first-hand experience in hybrid events.September 11, 2013Meetings & ConferencesMost Innovative Meetings 2013: #5 H.I.M.S.S. ConferenceThe health care organization made a bold change to its online program that challenged prior notions of how to structure pricing and content.September 11, 2013Meetings & ConferencesMost Innovative Meetings 2013: #4 SAP's Sapphire NowTo address continued growth in attendance, the software giant redesigned the layout of its largest annual event to create a more engaging experience for attendees.September 11, 2013Meetings & ConferencesMost Innovative Meetings 2013: #2 TED ConferenceThough it has grown into a wildly successful global set of events, the brand continues to test new ways to create meaningful, engaging experiences for participants, including at its hybrid gathering TEDActive.September 11, 2013Previous PagePage 50 of 90Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsTales of the Cocktail 2025: See How These Brands Stood Out From the CrowdMoët Hennessy, Jose Cuervo, and Balcones Whisky hosted happy hours, parties, and educational sessions at the annual cocktail conference in New Orleans.Experiential Marketing, Activations & SponsorshipsComic-Con 2025: How Brands Turned Downtown San Diego Into a Fandom PlaygroundSeattle6 New Venues in Seattle for 2025 Summer Meetings and EventsPlacesHere's What's New for Corporate Groups at Walt Disney WorldExperiential Marketing, Activations & SponsorshipsTop Trending Stories on BizBash: July 2025