Michael O'ConnellNew YorkRetro RemixFor the launch of the brand's new Clubmaster sunglasses, Ray-Ban nodded to the \'50s with a handful of emerging bands covering their favorite songs from the decade.December 12, 2008New YorkKirkland & Ellis to Go Ahead With Plaza Party TonightDecember 11, 2008Experiential Marketing, Activations & SponsorshipsFirst-TimersReebok, (Product) Red, and P&G introduced new pop-up promotions this holiday season.December 11, 2008Experiential Marketing, Activations & SponsorshipsBuilding BlocksNow in its second year, the Details Block Party teamed up with an entire neighborhood to build relationships between sponsors and readers.December 9, 2008New YorkGuggenheim's Young Collectors Council Artist's Ball Retired After Five YearsDecember 9, 2008Experiential Marketing, Activations & SponsorshipsFor Guerrilla Marketers, Engaging an Audience Gets TougherDecember 9, 2008New YorkCB Richard Ellis and Hearst Corporation Host Holiday Party for RetailersDecember 9, 2008Event Design & DecorUnder the UmbrellaDesigner David Stark infused elements of Alvin Ailey's famous piece \"Revelations\" and the dance company's new Barbie doll into the decor for its 50th anniversary gala.December 8, 2008New YorkJack Morton Worldwide Reduces Staff in Response to EconomyDecember 5, 2008Social EventsMedia CircusFor her 27th birthday—and the launch of her sixth album—Britney Spears turned Little West 12th Street into a circus with a slew of carnival performers and flashing paparazzi bulbs.December 4, 2008Previous PagePage 31 of 51Next PageTop StoriesSportsSee Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes LionsStagwell's buzzy experience returned for a third year, its biggest build yet.New York12 New Venues in New York for Summer 2025 Meetings and EventsEvent Production & FabricationWorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's CapitalEvent Tech & ToolsEvent Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and MoreBrands & Event ProsIndustry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
