Kenya HardawayOpinion & ExpertsFX's Event Head Shares 7 Rules for Creating Effective Consumer ActivationsFX’s Kenya Hardaway shares her top tips for connecting with consumers, developing an event narrative, integrating technology, and more.April 17, 2024Page 1 of 1Top StoriesExperiential Marketing, Activations & Sponsorships50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and MoreHere’s a look at some steal-worthy ideas we spotted in June 2025.Industry InsidersTurning Corporate Messaging Into Human StorytellingMeetingsHow RenderATL Is Redefining the Concept of Tech ConferencesIndustry InsidersSatisfying the Content Creators in Your CrowdSportsFit for Events: 15 Hotels With Next-Level Sports Amenities for Groups