Immediately following the Grammy awards on Sunday, the Recording Academy’s official after-party took over a space within the Los Angeles Convention Center. The event had flamboyant performances that underscored its Roaring '20s design and decor.
Live Marketing created an interactive iPad wall for Siemens. The eye-catching display contained 119 of the devices, some permanently mounted and others placed on the wall by two presenters as they spoke. The iPads functioned synchronously to reflect the concept of connected care offered by the company’s new CareXcell product.
Tangible Interaction will unveil its new LCD graffiti product at South by Southwest in March. In contrast to the company’s existing rear-projection digital graffiti wall, the new system takes up much less space and can be used outside in daylight. Planners provide the LCD screen, which can reach 70 inches, and Tangible Interaction provides the sensing system and two digital graffiti spray cans. The look of the graffiti wall is customizable with logos and backgrounds, and clients select colors, nozzle widths, stencils, and other features. After guests create their artwork, they can share the images on Facebook and Twitter or via email.
The Metropolitan Museum of Art's May 5 gala took its cues from Charles James, a 20th-century American couturier. Dinner, served in the Charles Engelhard Court in the American Wing, featured crystal chandeliers hung at varying heights, with hand-stenciled sisal carpet below.
Chicago's Steppenwolf Theater Company hosted its annual gala on May 3, and this year's event had an Old West-inspired theme. Projections on the wall evoked prairie views, and lighting grew darker as the night went on.
McDonald’s comes to the Orange County Convention Center in Orlando every two years for its Worldwide Convention. This year's event took place April 28 to May 1, and organizers created a large theater inside one hall of the convention center to host the event's four global sessions.
This year's Robin Hood Foundation Benefit was held Monday at New York's Jacob K. Javits Convention Center. To help guide guests to their tables in the vast dining space, David Stark Design & Production created large numbers hung from the ceiling indicating the section for tables starting with that number.
The American Cancer Society's Discovery Ball took place at Chicago's Radisson Blu Aqua Hotel on April 26. At the entrance to the event, a lemonade stand offered lemon-vodka cocktails.
The James Beard Awards took place at Lincoln Center’s David H. Koch Theater in New York on May 5, and guests feasted on music-inspired dishes. Dante Boccuzzi of Dante in Cleveland, served beet-tinted hamachi with lemon caper remoulade on top of a drumstick-lined table.
Carasco Photography's “Brides, Bubbles, and Bliss” event took place at Chicago's Union Station earlier this spring. Debi Lilly of A Perfect Event decked her reception table with a long runner of green and white hydrangeas. The table had a gentle, flowery fragrance surrounding it.
At a press event in New York on April 29, Sprint found an eye-catching way to put audio in the spotlight. The telecommunications company wrapped the interior and exterior of the venue, Espace, with colorful images that mimicked sound wave patterns.
“May the Fourth Be With You” is an unofficial holiday that celebrates Star Wars on May 4. This year, Crocs chose the day to celebrate the launch of its Star Wars-theme kids' collection by staging a promotion that involved stormtroopers dancing outside of its New York flagship store.
UrbanDaddy and Qui Tequila teamed up to host a spring-garden-theme event at New York's Casa La Femme on May 5. The space was filled with fresh grass, flowers, and exotic birds, and models swung on flowery swings. To fit with the theme, the liquor brand served cocktails infused with floral flavors.
This year the academy's Governors Ball got an imaginative enchanted forest theme, produced and designed by Sequoia Productions, led by Cheryl Cecchetto. Decor included stylized trees and an expansive canopy of futuristic faux foliage hanging overhead. Bill Ferrell Company and Sosa Sisters handled the scenic fabrication, and pieces from Classic Party Rentals, Lux Lounge Event Furniture Rentals, and Resource One linens contributed to the overall look.
Each of the 400 tables had its own distinctive look with a dramatic flower arrangement from La Premier that included silver manzanita branches, calla lilies, roses, and orchids. The ballroom continually changed colors throughout the evening thanks to Images by Lighting. Irma Hardjakusumah was the technical director. In addition to Patina's dinner—a menu that included a starter of Little Gem lettuce salad, a main of filet mignon, and a dessert of Caramelia Namelaka—Marich Confectionery premium chocolates and Beaulieu Vineyard paired for a wine and chocolate section in the event space. Grey Goose poured the night's signature "Emmy" cocktail.
Goodman Audio met the challenge of working with a circular, rotating stage for the live entertainment, and all the sound equipment was in the ceiling of the convention hall, out of sight. Icarus handled the rigging.
Jessica Mauboy, the Red Hot Band, L.A. County High School for the Arts, and Lucent Dossier provided the evening's entertainers.
HBO's huge bash, overseen by vice president of special events Cindy Tenner with designer collaborator Billy Butchkavitz, took place in the Pacific Design Center's fountain plaza. Organizers took inspiration for the massive, colorful alfresco party space from peacock feathers, with a color palette of blue and green with silver accents.
Inside HBO's clear tent, a 28-foot-high, 24-foot-round chandelier from Set Masters was the party's centerpiece, and a lounge within the structure provided additional seating.
Abstract peacock feather designs decked everything from the carpeting to floral vessels and linens. Translucent blue skin dressed the event's custom dining pavilion. Rentals came from Town & Country.
A 200-foot-wide, 25-foot-tall upholstered wall, created by Special Event Contractors, created an unmissable backdrop for an installation of blue and green lanterns. Images by Lighting handled the lighting, and Bart Kresa handled the projection design.
Wolfgang Puck created a custom menu for the event that included passed hors d'oeuvres, dinner, and dessert—with selections like chilled Maine lobster and salted caramel pecan brownie tarts. Hot Club Vignati and DJ Spider provided the entertainment. A Lorac makeup lounge—conveniently located right next to the photo station—provided touchups during the evening.
The colorful peacock theme carried through to the graphic press wall.
The Television Academy, led by executive producer Barbara Chase, hosts an array of peer group receptions leading up to and in support of the big night—like receptions for music nominees, writer nominees, diversity and SAG-Aftra nominees, and others. The theme for all of these events at the Television Academy’s Leonard H. Goldenson Theatre is consistent from reception to reception; this year, it was “Fly Emmy International,” inspired by the 1960s-era flight.
At the 1960s-theme Emmy receptions, an arrivals and departures board set up over the bars listed the signature cocktails provided by Grey Goose.
At the Emmy receptions, vintage suitcases and clocks sat along the entranceway alongside a “Fly Emmy International” sign. Four menus from Savore Catering & Events represented various airlines and cuisines: Italian Airlines, Island Airways (serving Asian-fusion dishes), Air USA (serving American food), and Mediterranean Air. Waitstaff wore '60s-style attire. Items from the Universal and Warner Brothers property departments added to the vintage look and feel.
For the second year Audi was the official sponsor of the Emmys' backstage greenroom and this time collaborated with fashion brand Altuzarra to create a stylish and luxe space for nominees, presenters, and award recipients at the show. The Event Eleven-produced setting featured pieces of vintage furniture, custom-made sofas (one with built-in phone chargers), subdued lighting, and a grey and purple color palette.
Meant to showcase the features found in Audi’s TDI vehicles, the materials, lighting, and furniture within the Audi greenroom focused on elements of efficiency and luxury, exemplified by items like a bar cart.
Inside HBO's luxury lounge at the Four Seasons Hotel Los Angeles at Beverly Hills, Motorola gifted its new Motorola Moto X smartphone. To promote the colorful gadgets, the brand set up a candy-bar buffet in colors that matched the handsets.
Jewelry brand (and returning company to HBO's luxury lounge) Pandora came up with a new twist on gifting its products this season: Guests pulled open bow-tied drawers to discover a printed card that corresponded to a jewelry gift. Other sponsors around the space included Solstice Sunglasses, Logitech, and the Four Seasons spa.
Sephora and Marc Jacobs Beauty provided makeup touch-ups and manicures in a Four Seasons suite transformed into a sleek black-and-white salon-like space.
The British Academy of Film and Television Arts Los Angeles hosted its annual Bafta Los Angeles TV Tea at the SLS Hotel on Saturday, honoring this year's nominees from America and Europe. Sponsors included BBC America and Audi along with American Airlines and Champagne Taittinger.
Floral centerpieces paid homage to England, and nominees enjoyed traditionally British tea and scones, as well as cocktails. Guests could also bid on silent auction items to raise funds for Bafta Los Angeles's community outreach and education programs.
Emmy nominee and Homeland star Morena Baccarin hosted Los Angeles Confidential magazine’s Emmy kickoff party at Mr. C Beverly Hills, produced in partnership with Alor Swiss Watches and Moroccanoil. Ketel One vodka poured its spirits at an ice bar.
At Mr. C for the Los Angeles Confidential preparty, produced by NVE: the Experience Agency, Earth Harp Collective performed live music using harp strings rigged through the venue.
Audi and Altuzarra kicked the festivities off early with a preparty at Cecconi's a full week ahead of the awards. Event Eleven produced and designed the event, where an Audi gobo shone over the entrance and a backdrop took inspiration from a photo taken at the end of a Fashion Week runway. "Because we had a fashion partner, we thought it would be fun to incorporate a subliminal touch. The lights at the top are custom parabolic lamps meant to evoke flash bulbs going off," said Event Eleven's Tony Schubert.
At the Audi preparty, Event Eleven's Schubert said the backdrop wall had a graphic print meant to make a "bold, loud statement in the space."
Decor at the Bellafortuna awards gifting suite at the Montage Beverly Hills included a giant horse alongside a photo-ready throne-like bench.
At Backstage Creations' Emmy Awards Giving Suite for celebrities backstage at the Nokia Theatre, Josh Johnson designed a luxe, primarily white-hued central seating area to give what is ordinarily a standard subterranean room within the venue a decidedly more chic look.
Entertainment Weekly's annual pre-Emmy party took over Fig & Olive in West Hollywood. Guests hung out in the gallery-inspired L’Oréal Paris butterfly lounge and snapped pictures in the Bebe photo booth.
On Saturday, Showtime hosted its "Emmy Eve" party at the Sunset Tower Hotel in West Hollywood, toasting the network’s record 31 nominations. A gobo projecting the brand's logo helped decorate the space.
Svedka provided specialty cocktails at bars topped with framed social media prompts, and Georgetown Cupcake Los Angeles supplied on-theme cupcakes.
