11. This year inexpensive edible items popped up as decor at many events, including at the late May opening of New York's upscale food hall Hudson Eats. Shiraz Events used stacked crates filled with fresh vegetables to create the event's step-and-repeat.
6. In late October and early November, Johnnie Walker hosted a series of tasting events in Austin, which included R.F.I.D.-enabled tables that provided information on the whiskey brand's liquor and allowed guests to share the experience on social media without taking out their phones.
10. The July launch for Veuve Clicquot's customized a mail truck invited guests at Lavo in New York to send pre-stamped postcards to friends.
11. At the Chicago music festival in August, Red Bull Sound Select sponsored a lounge area where guests could charge their devices in personal lockers.
2. Delta offered hands-free wine tasting with its glass-holding lanyard at the Los Angeles Food and Wine festival in August.
