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  1. Catering & Design
  2. Event Design & Decor

decor'

May 21, 2015
'During dinner, planes of light and hand-tied wire patterns that projected light striae ... visually transported guests into a future periphery,' Patel said.
"During dinner, planes of light and hand-tied wire patterns that projected light striae ... visually transported guests into a future periphery," Patel said.
Photo: Bob and Dawn Davis
3. Museum of Modern Art’s Party in the Garden
3. Museum of Modern Art’s Party in the Garden

New York
#3 Benefit
The Museum of Modern Art’s spring benefit draws a glamorous crowd and this year raised $4 million. The 2014 honorees were actor Daniel Craig, director Steve McQueen, and museum trustee Maja Oeri. Singer Lykke Li performed at the after-party. Next: Spring 2015

Photo: Carolyn Curtis for BizBash
1. International C.E.S.
1. International C.E.S.

Las Vegas
#1 Technology Industry Event (up from #2)
The debut show in 1967 wasn’t exactly a small event, bringing in 17,500 attendees and 250 exhibitors to two hotels in New York. The event overcame some struggles—it cancelled its 1995 summer show because of competition from the Electronic Entertainment Expo (E3), and in 1998 merged its winter and summer editions into one show. But now it holds a secure spot as the top tech event, where the world learns about the next must-have gadgets. Over the years the show has introduced the VCR, camcorder, Microsoft Xbox, and Blu-ray Disc, and in 2014 there were more than 20,000 product announcements. It covered more than two million square feet of exhibit space in the Las Vegas Convention Center and drew nearly 160,500 attendees and 3,670 exhibitors this year. The show also deploys innovative technology at the event itself, from show-specific apps to beacon technology to guide attendees around the show floor. “The sheer number of devices and how ubiquitous they are in our lives and the importance and relevance of the technology industry to consumers lives speaks to the growth and success of C.E.S. as well,” says Tara Dunion, a spokesperson for the show. Next: January 6-9, 2015

Photo: Courtesy of Samsung
2. Dreamforce
2. Dreamforce

San Francisco
#2 Technology Industry Event (up from #3)
The cloud computing show from Salesforce.com offers more than 1,400 sessions, big-name speakers, and performers: former Secretary of State Hillary Clinton, Al Gore, Tony Robbins, and Bruno Mars are all on this year’s schedule. Next: October 13-16, 2014

Photo: Jakub Mosur
3. Electronic Entertainment Expo
3. Electronic Entertainment Expo

Los Angeles
#4 Technology Industry Event (up from #6)
Known as E3, the expo is devoted to computer and video games and draws nearly 50,000 industry professionals, analysts, and retailers to the Los Angeles Convention Center. The event has a huge social media reach, with more than two million posts on Facebook, Twitter, and Instagram combined this year. Next: June 16-18, 2015

Photo: Courtesy of E3 Expo
4. Google I/O
4. Google I/O

San Francisco
#5 Technology Industry Event (up from #7)
The two-day developer conference draws about 5,000 participants to learn about the search giant’s products. Often the event includes a gimmicky stunt, like this year’s Google Cardboard, a D.I.Y. kit for attendees that turned into a virtual reality viewer. Next: Spring/Summer 2015

Photo: Courtesy of Google
6. Oracle OpenWorld
6. Oracle OpenWorld

San Francisco
#7 Technology Industry Event (up from #9)
Targeting information technology professionals, the event has more than 2,500 sessions spread across 18 venues. About 60,000 people attend the event in person, while the company estimates 2.1 million online attendees also check it out. Next: September 28-October 2, 2014

Photo: Oracle/Orange
8. SAP’s Sapphire Now
8. SAP’s Sapphire Now

Orlando
#9 Technology Industry Event (up from #11)
More than 20,000 people attend the software company’s conference, but its online platform and social media channels reach an additional 125,000 people. Next: May 5-7, 2015

Photo: Eventrix AG/SAP
Target's large-scale light, fashion, and dance show on the facade of the Standard New York hotel
Target's large-scale light, fashion, and dance show on the facade of the Standard New York hotel
Photo: Marion Curtis/Startracksphoto.com
Bb 2014 Innovativemeetings Herobox1
Photo: Jimmy Hamelin
Latest in Event Design & Decor
BET's 45th anniversary dinner was held on June 7 at the Beverly Wilshire.
Event Design & Decor
How BET’s Stylish Anniversary Dinner Honored the Past—and Embraced the Future
The gala took place on April 26, with a sports-centric design and production from the museum's internal events team.
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Why Guests Wore Sneakers to This Black-Tie Gala
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8 Steal-Worthy Event Ideas BizBash Spotted on Instagram
Projection mapping helped immerse guests into the theme.
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‘Feathers Galore’: Step Inside the Colorful Carnaval Ambiance of City Harvest’s Annual Gala
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The markings on the floor led guests to different galleries within the shoe museum.
Event Design & Decor
Why This Gala Sent Guests Through a Maze
The jolly jingle invite from Paperless Post will encourage cocktail party guests to be there with bells on. Basic online cards are free to send; custom options, such as logos, require coins that can be purchased through the site. A paper version is also available. Prices start at $20.40 for 10 cards.
Event Design & Decor
Theme
Layered collages made from news clippings, photographs, catalog covers, and invitations from the Whitney’s exhibitions and events created a museum timeline that lined the wall of the party’s lounge space.
Event Design & Decor
Decor
An ombré wall of blooms including cabbage roses and hydrangeas was created by Todd Fiscus for a Fort Worth wedding. In the next few years, designers predict they will see fewer floral centerpieces and more floral environments.
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More in Event Design & Decor
Event Design & Decor
How BET’s Stylish Anniversary Dinner Honored the Past—and Embraced the Future
A rich color palette, archival footage, and a carefully curated performance lineup brought legacy and innovation together for this 480-guest celebration of BET’s 45th year.
BET's 45th anniversary dinner was held on June 7 at the Beverly Wilshire.
Event Design & Decor
Why Guests Wore Sneakers to This Black-Tie Gala
At the California Science Center’s 26th annual Discovery Ball, attendees enjoyed Dodger Dogs, danced on a basketball court, and raised paddles—or foam fingers—for a good cause.
The gala took place on April 26, with a sports-centric design and production from the museum's internal events team.
Event Design & Decor
8 Steal-Worthy Event Ideas BizBash Spotted on Instagram
Take a peek at Instagram photos full of wow-worthy event ideas to serve as inspiration for your next gathering.
Enso Creative
Event Design & Decor
‘Feathers Galore’: Step Inside the Colorful Carnaval Ambiance of City Harvest’s Annual Gala
The NYC food rescue organization hosted its yearly fundraising event, which featured a vibrant tropical theme inspired by lively cultural celebrations.
Projection mapping helped immerse guests into the theme.
Event Design & Decor
This Historic Theater Turned a 100-Year Milestone Into a One-of-a-Kind Gala
The Pasadena Playhouse celebrated its centennial with a bold, unconventional gala featuring immersive projection mapping and a surprise escrow announcement—all while shattering fundraising records.
While officially buying the building before the gala was always the goal, event planner Sam Palmer was careful to ensure the gathering would be successful even if the timing didn’t work out. “We had a million different plans, because quite frankly, a million details needed to go right for that to happen,' he said. 'Our leadership and board worked very, very hard to get us across the finish line, and it was a beautiful moment.”
Event Design & Decor
See Inside This Year’s Bright Blue Public Art Fund Party
The annual spring benefit maintained its playful energy with pingpong tables and ice cream bars.
Blue hues covered everything from the menus to decorative textiles to pingpong tabletops.
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Experiential Marketing, Activations & Sponsorships
Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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This Event Turned Home Decor Into a Celebration of Latinas' Life Moments
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Meetings
C2 Montreal 2025: How the Business Conference Puts Creativity in 'Motion'
Trends
What's New in Meetings and Trade Shows: MPI WEC Heads to St. Louis, New Trends Report Shows Corporate Events on the Rise, and More
Event Design & Decor
Renowned Event Designer David Stark Breaks Down His Creative Process
What inspires one of the industry’s most creative minds? The chief creative officer of David Stark Design and Production walks us through the design rules he actually follows—and the ones he ignores.
For a Kiehl’s event, Stark turned larger-than-life calendula products into striking art pieces, which were overflowing with flowers as a nod to the brand's natural ingredients.
Event Design & Decor
12 Desert-Inspired Event Ideas From This Skincare Brand's Dreamy Influencer Trip
Native whisked 15 beauty editors to an Arizona resort to test how moisturizing its new products really are.
The welcome dinner took place at a communal table flecked with decor in desert-inspired hues. The Valley handled furniture rentals, while Let’s Bash provided tabletop rentals.
Event Design & Decor
See Inside HBO's Stunning 'The White Lotus' Premiere Event
HBO and UNBOXED GROUP transformed a Hollywood soundstage into a lush Thai resort for the HBO series' highly anticipated season three premiere.
'The umbrella ceiling was a visual highlight and one of our favorite design elements,' said UNBOXED GROUP's Kyle Absolom. 'It featured over 600 white umbrellas, backlit to create a soft glow in that area.'
Event Design & Decor
10 Glam Stations That Stole the Spotlight at Events
Instead of a free water bottle or notebook, these activations send guests home with a glow-up.
It's no secret that glam stations are prevalent at music festivals. At Coachella 2024, Pinterest activated with a fashion and beauty experience called Manifest Station, produced by MKG. Inside, fans could get glowy beauty looks created by celebrity makeup artists from trend-inspired menus built through collaborative boards on Pinterest. Popular options included bold, colorful graphic liners; gemstones; pearls; and metallic stickers. See more: Coachella 2024: Here's What You Missed From This Year's Coolest Parties and Brand Activations
Event Design & Decor
Oscars 2025: Steal-Worthy Event Design Highlights From Hollywood's Biggest Week
Luxe neutral tones and structural elements reigned supreme in this year's event design, popping up at star-studded bashes from Vanity Fair, Universal, Searchlight, ESSENCE, and more.
Governors Ball
Event Design & Decor
17 Stunning (and Unique) Ways Events Have Immersed Guests in Nature
These innovative event designs used natural settings and elements to transport guests to breathtakingly beautiful environments—both indoors and out.
Guests at the viewing party enjoyed a seated meal under a canopy of lush leaves. Avenge Creative worked with vendors including Unmatched Lighting, Jackson Shrub Supply, Event Carpet Pros Inc., GifCube, Town & Country Event Rentals, and Stitch. See more: Golden Globes 2025: See Inside the Award Show, Plus How the Wildfires Are Affecting Other Hollywood Events
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