For the debut of Boutiques.com on November 17, Google articulated the different fashion genres of its new online shopping portal through six thematic vignettes inside Skylight Soho. Littered with interactive decor, a diverse array of furniture and lighting, entertainment, and activities, the event produced by Empire Entertainment brought some 550 bold-faced names out for the night, including actresses Carey Mulligan, Emma Watson, and Elisabeth Moss, as well as Iman, Christian Siriano, and Vogue editor Meredith Melling Burke. Here's a look at more design details from the launch.
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography
Photo: Allan Zepeda Photography