COOP Conference Room

June 4, 2014

CO-OP Conference style

CO-OP Conference style

CO-OP Conference style

CO-OP Conference style

CO-OP reception fireplace

CO-OP reception fireplace

CO-OP reception

CO-OP reception

Cuervo also took over Felix’s Restaurant & Oyster Bar on July 24 for an exclusive after-hours experience. The event featured bar team partners from Vertical, Mexico City and Hanky Panky, Mexico, music by DJ Nacho, and mobile oyster shuckers who topped the shellfish with a Cuervo Reposado mignonette.

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Moët Hennessy, Jose Cuervo, and Balcones Whisky hosted happy hours, parties, and educational sessions at the annual cocktail conference in New Orleans.

Cuervo also took over Felix’s Restaurant & Oyster Bar on July 24 for an exclusive after-hours experience. The event featured bar team partners from Vertical, Mexico City and Hanky Panky, Mexico, music by DJ Nacho, and mobile oyster shuckers who topped the shellfish with a Cuervo Reposado mignonette.

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Comic-Con 2025: How Brands Turned Downtown San Diego Into a Fandom Playground

From a Fantastic Four–themed human conveyor belt to a Peacemaker music fest to a floating Brawl Stars theme park, here’s how brands like HBO Max, FX, Hulu, Google Play, and more grabbed fans' attention.

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At the recent Shopify Summit 2025, spaces looked a bit different than your typical employee conference. Instead of hotel ballrooms or expo halls, attendees explored eclectic environments inspired by where many small business dreams begin: basements, garages, and local bars. This makeshift convenience store featured custom items from Shopify merchants—plus posters with company Easter eggs and inside jokes. See more: How Shopify Shook Up the Traditional Conference Playbook

Los Angeles / Southern California

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Capital One, Deer Park, Mastercard, and more brought their A-game to the Midsummer Classic.

Fans could pose in front of a giant baseball that was signed by players like Willie Mays, Hank Aaron, Derek Jeter, Yogi Berra, and more.

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Sol Cypress, San Antonio, A Tribute Portfolio Hotel

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This Fashion Retailer Brought Rodeo-Ready Style to the Calgary Stampede

SHEIN capitalized on the massive Canadian event to lasso more than 50,000 shoppers into its rodeo-ready pop-up, packed with cowboy boots, fringes, freebies, and more.

The highlight of SHEIN's first-ever Alberta pop-up: the western-themed Rodeo Ready Beauty Bar that was designed in bright pink and butter yellow, two of the season's trending colors.

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