
Signage from event sponsor Browns Shoes decorated the dance floor at Fashion Magazine's 35th anniversary event.
Photo: Kevin Gonsalves Photography

In a smart move that avoided the complications that come with laying carpet over stairs—especially on a snowy night in New York—the event's producers projected a strip of red light over the library's front steps, effectively creating a virtual red carpet that led to the entrance. Hundreds of LED candles sat on either side of the illuminated pathway.
Photo: Carolyn Curtis/BizBash

The Tuesday-night launch of Absolut Tune at the Standard New York was a departure for the Pernod Ricard brand, targeting a more fashionable, music-loving female crowd. To highlight the main components of the new flavor, a fusion of sparkling wine and vodka, the brand hosted two simultaneous parties, each with its own color scheme and decor.
Photo: Nilaya Sabnis