cool stuff

Each year organizers create a variety of lounges where attendees can watch a simulcast of speakers. New this year was a ball pit filled with beanbag chairs and beach balls.

Sponsor Delta Air Lines created an immersive installation to introduce its new collaborative research center dubbed the Hangar. Inside the space, 6,000 LED lights simulated a star-filled sky. Attendees could climb throughout the dream-like environment and then submit innovative ideas for Delta to explore.

To encourage attendees to mingle, organizers provided blankets and picnic baskets filled with food for six and invited them to find others to share it.