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March 6, 2019
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'Guided by Shopify’s clear vision of making commerce better for everyone, the summit celebrated the merchant’s journey while staying true to the brand’s builder mentality,' said Sara Vinten, creative director at agency Mint. To drive that idea home, the main stage featured a design inspired by commerce elements, including hidden crate entrances and working garage doors.
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How Shopify Shook Up the Traditional Conference Playbook
The event's presenting sponsor, New Era Cap, created this stylish hat wall representing the 30 MLB teams (in Sports Power Brunch's signature purple and gold colorways, of course).
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How Shopify Shook Up the Traditional Conference Playbook
From hackathons to hidden speakeasies, Shopify’s annual conference drew inspiration from the real spaces where entrepreneurial dreams take shape.
'Guided by Shopify’s clear vision of making commerce better for everyone, the summit celebrated the merchant’s journey while staying true to the brand’s builder mentality,' said Sara Vinten, creative director at agency Mint. To drive that idea home, the main stage featured a design inspired by commerce elements, including hidden crate entrances and working garage doors.
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This Inaugural Event Celebrated the Women Changing Baseball's Playbook
The Sports Power Brunch hosted its first Women in Baseball gathering during MLB All-Star Week in Atlanta.
The event's presenting sponsor, New Era Cap, created this stylish hat wall representing the 30 MLB teams (in Sports Power Brunch's signature purple and gold colorways, of course).
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Leave No Crumbs: See How Goldfish Created a Colorful Car Wash for Fourth of July Roadtrippers
The snack brand provided orange suds and custom snack mixes for families traveling over the holiday weekend.
More than 1,000 families visited the car wash activation.
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See Inside Fords Gin's Multisensory Experience at Rockefeller Center
Forget billboards. Fords Gin invited guests to taste its brand story with a multiroom experience that explored what really makes a good drink.
Fords Gin's 'Beyond the Pour' experience spanned a total of 7,378 square feet across four rooms. The final room, 'The Garnish Lounge' (pictured), was the largest, offering guests an array of citrus peels, cinnamon sticks, and even toasted bread to complete their gin cocktail.
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The Method campaign extended to the venue concourse, where a shower-inspired photo booth invites fans to engage with cultural touchpoints like un cafecito, snap selfies with themed backdrops, and even send postcards home. On opening weekend, lines stretched over an hour as fans waited to participate.
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No $20 Viral Smoothies Here—How ALDI Created an Outdoor Farmers Market Pop-Up
The grocery store chain showcased its affordable products within a cute farmstand-like setting.
At the smoothie stand, visitors could snag the Not-Your-$20-Strawberry-Glaze Smoothie, which was inspired by the viral smoothie from a popular LA grocery store.
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