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Event Masters
Event Masters
Event Masters: Special Case Study From Cannes Lions International Festival of Creativity 2022 (Episode 8)
In this special episode, BizBash takes to France to talk with experiential agency BMF and event tech giant Hubilo about what it takes to produce an activation at the world's largest creative marketing event.
Event Masters
Event Masters: Vanessa Leitman of Resy on How to Make Your Brand Stand Out on Any Budget (Episode 7)
BizBash chats with Vanessa Leitman—head of PR and experiential at Resy—who shares tips for producing impactful experiences no matter your budget, cultivating relationships with experiential and public relations agencies, and more.
Event Masters
Event Masters: Maureen Elliott of ESPN on Why Event Leaders Shouldn't Be Hiring People Just Like Them (Episode 5)
BizBash chats with Maureen Elliott—director of event marketing at ESPN—to discuss practical steps event leaders can take to ensure they're diversifying their team, ultimately setting everyone up for success.
Event Masters
Event Masters: Jennifer Savica of New York Life on How Planners Can Shift the C-Suite Mindset and Prove Their Value as a Strategist (Episode 4)
BizBash sits down with Jennifer Savica—vice president and head of corporate events at New York Life Insurance Company—to discuss actionable ways planners can prove their status as a business strategist and forever change the way their role is viewed.
Event Masters
Event Masters: Cliff Rigano of Mast-Jägermeister US (Episode 3)
BizBash and Cliff Rigano—the creative director and head of culture, content and experiential marketing at Mast-Jägermeister US—dive into lessons in leadership, how to cultivate relationships in the industry, redefining experiences and more.
Event Masters
Event Masters: Ronnie Yoked of Anheuser-Busch (Episode 2)
For episode two of “Event Masters," we sat down with Ronnie Yoked—head of experiential at Anheuser-Busch—to talk about how event pros can create strategic experiences, build a consumer network, persevere in an ever-evolving industry and more.
Most Popular
Sports
Sports Illustrated Shifts Into High Gear for Two Live Experiences at Austin's F1 Race Weekend
Meetings
Inside TED's New Show—Where Conference Innovation and Personal Growth Took Center Stage
Experiential Marketing, Activations & Sponsorships
How Thrillist and Cheetos Turned This Escape Room Into a Cheesy, One-Handed Adventure
Event Tech & Tools
See How Tech Took Over This New Music Festival Model
Event Production & Fabrication
How Hello Sunshine Made a 1,250-Person Gathering Feel Like a Close-Knit Community
Event Tech & Tools
Event Tech Check: New Tools to Measure Event Success, Attendee Emotions, and More
Event Masters
Event Masters: Jitter Garcia of Univision (Episode 1)
In the first episode of BizBash’s brand-new "Event Masters" docuseries, we sit down with Jitter Garcia—the senior director of event marketing at Univision—to discuss event marketing versus event planning, tips for engaging with audiences and more.
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