Podcast: How to Create Special Relationships With Clients (Episode 53)

Hosts: David Adler, Beth Kormanik
Guest: Sharon Sacks

In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Sharon Sacks, the president and founder of Los Angeles-based Sacks Productions, before BizBash’s Southern California Hall of Fame induction ceremony. Sacks discusses her lengthy career, diving into the lifelong relationships she forms with clients, her experience with celebrity brides, and how she comes up with ideas. She explains why she designs events for all five senses, and what advice she’d give her 21-year-old self. This episode is a must-listen for anyone hoping to find inspiration from one of the industry’s most respected veterans

Sponsored by Digitell. Running time 16:26

In This Episode:

• Roundtable Discussion [2:22]: why every event’s goal should be to fulfill a dream; how she developed her sense of taste; what it’s like working with celebrity brides; why every mistake is a learning experience

Further Reading:

• Celebrity Wedding Planner Sharon Sacks's 8 Rules for Events http://bizba.sh/2onQoEp