Production & StrategyExperiential Marketing, Activations & SponsorshipsbrandingFebruary 19, 2014Target's large-scale light, fashion, and dance show on the facade of the Standard New York hotelPhoto: Marion Curtis/Startracksphoto.comCoco-Cola's pavilion at the 2010 Winter OlympicsPhoto: Grant Harder for BizBashLatest in Experiential Marketing, Activations & SponsorshipsExperiential Marketing, Activations & SponsorshipsSee Inside Fords Gin's Multisensory Experience at Rockefeller CenterExperiential Marketing, Activations & Sponsorships20 Times Event Bathrooms Became the Star of the Show (Yes, Really)Experiential Marketing, Activations & SponsorshipsNo $20 Viral Smoothies Here—How ALDI Created an Outdoor Farmers Market Pop-UpExperiential Marketing, Activations & SponsorshipsSee How Disney’s Phineas and Ferb Transformed a Porta-Potty into a Music Festival ActivationRelated StoriesExperiential Marketing, Activations & SponsorshipsMarketingExperiential Marketing, Activations & SponsorshipsMarketing EventsExperiential Marketing, Activations & SponsorshipsEvent Marketing IdeasExperiential Marketing, Activations & SponsorshipsPink & Skyboxes Suites