Microsoft brought its "Infinity Room" consumer experience to San Francisco to illustrate the significance of harnessing data.
Photo: Courtesy of Roundhouse
The interior light display was intended to create a sense of infinity and included specially treated mirrors that transformed from providing a reflection to a display screen showing animation.
Photo: Courtesy of Roundhouse
The experience included a voice narrative, "Welcome to Infinity," co-written by Roundhouse and data journalist Simon Rogers.
Photo: Courtesy of Roundhouse
The experience was held at the Embarcadero Center for three days in April.
Photo: Courtesy of Roundhouse
Guests captured and shared their experiences with their networks.
Photo: Courtesy of Roundhouse
