Putting together a benefit every year can be challenging, and coming up with interesting ideas isn’t always easy. The Museum of Arts & Design’s annual Visionaries event had a fresh take on centerpieces that was perfectly aligned with the museum’s interests, and also made a huge visual impact.
Instead of going overboard on flower arrangements, Floralia decorated about half of the more than 80 tables at Cipriani 42nd Street with unique centerpieces: vases, bowls, and other one-of-a-kind vessels culled from the museum’s gift shop were filled with flowers, branches, and greenery, and displayed on clear Lucite platforms. Small placards listing the artists’ names and the price for each work discreetly sat next to each centerpiece. Low-key arrangements of white roses decorated other tables.
The museum’s associate development officer for special events, Stephanie Lang, worked with Triumph Entertainment to put together the event, along with input from the museum’s chairman, Barbara Tober, and other museum staffers including Carolyn Cohen, the vice president for external affairs, and Franci Sagar, the vice president for retail and brand development. While traditional fund-raising tactics like live and silent auctions were a part of the gala, this smart and simple touch made for a unique way to raise more money and make the space look unusual.
—Mark Mavrigian
Read our coverage of last year's event...
Instead of going overboard on flower arrangements, Floralia decorated about half of the more than 80 tables at Cipriani 42nd Street with unique centerpieces: vases, bowls, and other one-of-a-kind vessels culled from the museum’s gift shop were filled with flowers, branches, and greenery, and displayed on clear Lucite platforms. Small placards listing the artists’ names and the price for each work discreetly sat next to each centerpiece. Low-key arrangements of white roses decorated other tables.
The museum’s associate development officer for special events, Stephanie Lang, worked with Triumph Entertainment to put together the event, along with input from the museum’s chairman, Barbara Tober, and other museum staffers including Carolyn Cohen, the vice president for external affairs, and Franci Sagar, the vice president for retail and brand development. While traditional fund-raising tactics like live and silent auctions were a part of the gala, this smart and simple touch made for a unique way to raise more money and make the space look unusual.
—Mark Mavrigian
Read our coverage of last year's event...