Social Media Strategies

October 24, 2016
Crowds gathered inside AT&T's tent at the N.C.A.A. Lacrosse Championships in Philadelphia in May to watch the company's 'Twitter balloon' gradually inflate as people tweeted using the hashtag #ATTLAX.
Crowds gathered inside AT&T's tent at the N.C.A.A. Lacrosse Championships in Philadelphia in May to watch the company's "Twitter balloon" gradually inflate as people tweeted using the hashtag #ATTLAX.
Photo: Courtesy of Team Epic
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