A two-day training program called Special Event Boot Camp is returning for a second year on August 11 and 12. Run by Carol Moxam of the Toronto company Event Edge, this year's program has 11 speakers on the roster, including caterer Jayne Dunsmore and Ken McAuliffe, a senior manager of event marketing at Telus.
Outside of the speakers, participants will work on activities such as designing creative themes, greening events, and using social media as a marketing tool. The program takes place at the Steam Whistle Brewery and closes with an inauguration celebration.