Ideas for Anyone—Our Competitors Included

A major part of our existence is to be a source of ideas. Yet our original intent was to help event professionals—not event publications. But they keep using our stories to generate their own content. Case in point: After reading stories on our site, this week a writer for an event industry trade magazine that will remain nameless—for now—sent this email through our vendor directory to four different companies: “I write a column called ‘What Works’ for [redacted] Magazine, and would love to feature [your event] in it. Would it be possible to find out how many people attended the event, and to get a few high-res photos? Thanks so much, [name and phone number].” We should be flattered that competitors come to us for stories, right?
Posted 04.08.05