Macy's Gets Reality Show

July 21, 2006

Macy's, which already stepped into the TV spotlight when it replaced Banana Republic as lead sponsor of the third season of Project Runway, will be the subject of its own reality show, according to The New York Times. Called Unwrapping Macy's, the show will offer a behind-the-scenes look at the retailer's operations, including the planning of its annual flagship event, the Macy's Thanksgiving Day parade. The eight-episode series will debut on cable network WE, Women's Entertainment, on September 30.
Posted 07.21.06

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