Our favorite booth at the MacWorld convention and exposition at Javits Center was Eovia's Carrara Studio 3D graphics software display. Keeping in line with the product the company sells--3D animation software--the company chose the Inflatable Design Group (IDG) to design an inflatable trade show booth that made neighboring booths look comparatively flat. The bright orange booth, made entirely of inflatable vinyl, was accented with yellow beanbag chairs for guests to lounge on while watching demonstrations.
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Read about another booth at this event...