This week's roundup includes a Hollywood Squares-inspired conference panel in Cleveland, hologram centerpieces in New York, a vintage TV video booth in Los Angeles, and a "make your own s'mores" bar in Northern Virginia.
Entertainment Weekly hosted its annual pre-Emmy party on September 16 at Nightingale Plaza in Los Angeles. Event Eleven produced the event, which included a slow-motion video booth with vintage television sets as a backdrop.
The sixth annual Content Marketing World took place September 6 to 9 at the Huntington Convention Center of Cleveland. Foregoing a traditional panel format, organizers created a replica of the set from the game show Hollywood Squares to house two sessions: one featuring nine of the conference’s keynote speakers and another with instructors from the Content Marketing University as game participants. Tim Washer, creative director for Cisco and a comedy writer, served as host, asking participants questions related to content marketing.
The 41st annual Wolf Trap Ball took place September 16 at Wolf Trap National Park for the Performing Arts in Vienna, Virginia. Yellowstone National Park inspired the main dinner course of grilled bison, herbed risotto, and heirloom cauliflower garnished with spinach puree and elderberry sorghum syrup.
Design Cuisine set up a "make your own s'mores" bar after dinner, complete with hot coals for roasting marshmallows.
On September 7, politicians, philanthropists, and business executives gathered at Cipriani on Wall Street in New York to honor the fallen and raise money to support the memorial and museum. The dining tablescape featured a mesmerizing hologram prism, which displayed the Survivor Tree through the four seasons (the charred trunk of a Callery pear tree, which became known as the “Survivor Tree,” was pulled from the rubble of the World Trade Center site after the attacks and remains alive on the grounds today). The centerpiece was created by Gramercy Tech. 360 Design Events handled the styling, decor, and video art direction for the event.
BuzzFeed hosted its pre-Emmy party to give out its "Buzzies" entertainment awards on September 14 at Hyde in Los Angeles. Produced by Pen & Public, the event had a BuzzFeed-theme three-dimensional step-and-repeat wall that popped in black, yellow, and red.
The Television Academy of Arts & Science hosted two Creative Arts Balls on September 10 and 11 and the Governors Ball on September 18 at the Los Angeles Convention Center. Produced by Cheryl Cecchetto of Sequoia Productions, the event had a "Nature's Elegance" theme that featured a rustic, organic vibe that showcased more than 50,000 hydrangeas, 80,000 roses, and 20,000 succulents.
Charlotte Tilbury's Scent of a Dream fragrance launch party took place September 10 at Samsung 837 in New York. The event featured a virtual-reality short film starring fragrance spokesmodel Kate Moss, with VR stations placed throughout the venue. HL Group, Charlotte Tilbury Beauty, and Samsung produced the event.
Catering from the venue's hospitality staff included cookies in the form of lipstick tubes that were wrapped in pink bows.
Cottonelle hosted a beauty lounge for celebrities, media, and influencers during New York Fashion Week on September 8 and 9 at Openhouse in SoHo. The event had a branded wall created with rolls of toilet paper, which was designed by BMF Media Group.
