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  1. Catering & Design
  2. Event Design & Decor

Decor

September 26, 2013
Russell Harris Event Group produced a winter wonderland-themed party for Fox in 2010. The designers covered the patio at Los Angeles's Villa Sorriso in blue carpeting and hung LED tubes in the trees, creating an effect that simulated falling snow.
Russell Harris Event Group produced a winter wonderland-themed party for Fox in 2010. The designers covered the patio at Los Angeles's Villa Sorriso in blue carpeting and hung LED tubes in the trees, creating an effect that simulated falling snow.
Photo: Dan Scott/American Image Gallery
The Washington National Opera Ball took over the ceremonial building at the Embassy of the Russian Federation in 2010. Event producer Sandi Hoffman of Sandi R. Hoffman Special Events transformed the lobby into a winter landscape with plush white carpets and white birch trees lining the hallway.
The Washington National Opera Ball took over the ceremonial building at the Embassy of the Russian Federation in 2010. Event producer Sandi Hoffman of Sandi R. Hoffman Special Events transformed the lobby into a winter landscape with plush white carpets and white birch trees lining the hallway.
Photo: Tony Brown/imijphoto.com for BizBash
4. A 20-Foot Tree Centerpiece
4. A 20-Foot Tree Centerpiece

“The focal point of the cocktail space is a four-sided ice bar with a 20-foot gleaming ice- and crystal-flocked tree at the center. A vodka expert provides guests with educational information and samples served in carved ice shot glasses.” Ice bar and shot glasses from USAICE

Photo: Remsburg Photography
57. Cardboard Deer
57. Cardboard Deer

“One wall holds multiple recycled-cardboard deer heads, with a single red one for fun.” Micro-Buck Deer Trophy, $13, from Cardboard Safari

Photo: Courtesy of Cardboard Safari
Artificial Ice Events has a variety of winter-themed entertainment options, including a giant, hand-carved rocking horse, an inflatable tubing slide that simulates sliding down a snow-covered hill, and 15-foot-tall inflatable snow globes that can be branded for photo ops. The company also offers snow machines and ice rink rentals.
Artificial Ice Events has a variety of winter-themed entertainment options, including a giant, hand-carved rocking horse, an inflatable tubing slide that simulates sliding down a snow-covered hill, and 15-foot-tall inflatable snow globes that can be branded for photo ops. The company also offers snow machines and ice rink rentals.
Photo: Georgi Anastasov
Sony turned a parking lot into a nightclub.
Sony turned a parking lot into a nightclub.
Photo: Courtesy of Precision Event Group
2013 Holiday Party Trends: Decor Budgets Favor Lighting, not Elaborate Flowers
2013 Holiday Party Trends: Decor Budgets Favor Lighting, not Elaborate Flowers
Budgets have started to include room for lighting and rentals once again, but when it comes to tabletop decor, hosts are opting for simple floral arrangements or lots and lots of candlelight. “Clients are choosing lighting over flowers for sure—it creates more of an ambience versus a big, expensive flower arrangement,” Gorjestani says. “Some clients just want simple—greenery and potted plants with twinkle lights.” In addition to candles and programmable lighting, one of the easiest ways to transform a room and make a statement this upcoming season is linens, as companies expand their inventory of patterned and sequined options. Pictured: In lieu of floral centerpieces at last year’s Ronald McDonald House Toronto holiday gala, McNabb Roick Events used crystal candle holders and sequined linens to decorate the tables.
Photo: George Pimentel for Ronald McDonald House
Two by Two for AIDS Art Gala and Action
Two by Two for AIDS Art Gala and Action

Instead of a red carpet, designers laid down a black-and-white-striped carpet at the entrance.

Photo: Roderick Peña
The Art Institute of Chicago's Woman's Board Gala
The Art Institute of Chicago's Woman's Board Gala

The museum hosted a gala in 2013 to fete its "Impressionism, Fashion, and Modernity" exhibition. Event designer Bill Heffernan of HMR Design Group used a black-and-white color scheme inspired by some of the 19th-century dresses on display. To complement the fashion-inspired setting, tables were topped with 19th-century-style wire urns set atop black-and-white hat boxes.

Photo: Courtesy of Art Institute of Chicago
For the Boston Ballet’s Balanchine Ball last year, Be Our Guest worked with Seaport Graphics to create custom chair decals for the clear surfaces, a striking decor element that also served as a surprise acknowledgment of the evening's honorees, Eleanor and Frank Pao.
For the Boston Ballet’s Balanchine Ball last year, Be Our Guest worked with Seaport Graphics to create custom chair decals for the clear surfaces, a striking decor element that also served as a surprise acknowledgment of the evening's honorees, Eleanor and Frank Pao.
Photo: Michael Blanchard Photography
For the Oh Joy for Target launch party at a private residence in Beverly Hills earlier this year, Caravents turned patterns from the entertaining and party product collection into vinyl appliqués. The team applied them to the backs of ghost chairs to add on-brand pops of color to the event.
For the Oh Joy for Target launch party at a private residence in Beverly Hills earlier this year, Caravents turned patterns from the entertaining and party product collection into vinyl appliqués. The team applied them to the backs of ghost chairs to add on-brand pops of color to the event.
Photo: Paige Jones
Fast Company, the conference's media partner, sponsored a Reading Lounge in the middle of an outdoor plaza.
Fast Company, the conference's media partner, sponsored a Reading Lounge in the middle of an outdoor plaza.
Photo: Beth Kormanik/BizBash
Picnic tables in a covered dining area on the plaza encouraged attendees to interact. 'Every area in the space is designed with a purpose,' said Travis.
Picnic tables in a covered dining area on the plaza encouraged attendees to interact. "Every area in the space is designed with a purpose," said Travis.
Photo: Beth Kormanik/BizBash
A shoot at a modern oceanside venue featured escort cards displayed under a deer head sculpture growing out of a wall of roses. “Escort cards are the perfect place for some playfulness,' writes Dowling Coppola. 'We cut out the shape of antlers into a few of our escort cards—an homage to the enormous installation of rose petals surrounding our faux deer head—which was the centerpiece to our escort card display. A simple backdrop can elevate your design to an entirely different level of art.”
A shoot at a modern oceanside venue featured escort cards displayed under a deer head sculpture growing out of a wall of roses. “Escort cards are the perfect place for some playfulness," writes Dowling Coppola. "We cut out the shape of antlers into a few of our escort cards—an homage to the enormous installation of rose petals surrounding our faux deer head—which was the centerpiece to our escort card display. A simple backdrop can elevate your design to an entirely different level of art.”
Photo: Carla Ten Eyck/Courtesy of The White Dress in Color
Herbalife 2015 Summit Events
Herbalife 2015 Summit Events

Flowers from Shawna Yamamoto decorated tabletop centerpieces that marked the conference's 35th anniversary.

Photo: Christopher Todd Photography
Guests could dress their burgers at a summer barbecue-style buffet table. Clear trays were placed on faux grass, and hollowed-out condiment bottles held tomatoes and onions.
Guests could dress their burgers at a summer barbecue-style buffet table. Clear trays were placed on faux grass, and hollowed-out condiment bottles held tomatoes and onions.
Photo: Paolo Ferraris/Michael Jurick Photography
At a media launch for Heinz's new yellow mustard, Peter Callahan Catering's test kitchen was turned into a backyard barbecue. The decor included Weber grills that served as tables.
At a media launch for Heinz's new yellow mustard, Peter Callahan Catering's test kitchen was turned into a backyard barbecue. The decor included Weber grills that served as tables.
Photo: Paolo Ferraris/Michael Jurick Photography
Lemonade For Snapshot
Photo: Courtesy of Entertaining Company
Bunting hung over 170 tables for 700 guests in the V.I.P. picnic space within the Veuve Clicquot Polo Classic in Los Angeles in 2013.
Bunting hung over 170 tables for 700 guests in the V.I.P. picnic space within the Veuve Clicquot Polo Classic in Los Angeles in 2013.
Photo: Claire Barrett Photography
The gala honored 1,000 New World Symphony (N.W.S.) alumni. On the step-and-repeat, the names of all of those alumni comprised the N.W.S. logo.
The gala honored 1,000 New World Symphony (N.W.S.) alumni. On the step-and-repeat, the names of all of those alumni comprised the N.W.S. logo.
Photo: Sonja Garnitschnig
In 2013, Hermès hosted its “Les Jeux d’Hermès”—or Hermès games—in Palm Beach, where a croquet field section of the party space sat beneath colorful tenting inspired by the brand’s famous prints and scarves.
In 2013, Hermès hosted its “Les Jeux d’Hermès”—or Hermès games—in Palm Beach, where a croquet field section of the party space sat beneath colorful tenting inspired by the brand’s famous prints and scarves.
Photo: Matthew Carasella
Design Industries Foundation Fighting AIDS held its second annual Picnic by Design fund-raiser on a New York rooftop in 2013. There, the interior and lifestyle design company Steilish created a scene inspired by The Wizard of Oz that included fabric poppies, votive candles covered in ruby-red glitter, gingham napkins, and a picnic basket designed to mimic the look of a hot-air balloon.
Design Industries Foundation Fighting AIDS held its second annual Picnic by Design fund-raiser on a New York rooftop in 2013. There, the interior and lifestyle design company Steilish created a scene inspired by The Wizard of Oz that included fabric poppies, votive candles covered in ruby-red glitter, gingham napkins, and a picnic basket designed to mimic the look of a hot-air balloon.
Photo: Becky Yee Photography
Yellow Brick Road
Yellow Brick Road
For the cocktail hour, the Capitol Hill hotel was turned into two Wizard of Oz-inspired spaces. After checking in, guests followed a projection of the book's infamous yellow brick road, which led into a bar and lounge styled after the book's Emerald City. Electric Entertainment created a custom gobo from an automatic moving projector and a lighting software to position the road to go across the length of the room.
Photo: Evelyn Alas
In a section dubbed the 'damier lawn,' monogrammed bags sat atop a patchwork of grass and flowers.
In a section dubbed the "damier lawn," monogrammed bags sat atop a patchwork of grass and flowers.
Photo: Jeff Thomas/ImageCapture
Art Institute of Chicago's Woman's Board and Board of Trustees "Surrealistically Chic" Gala
Art Institute of Chicago's Woman's Board and Board of Trustees 'Surrealistically Chic' Gala

To celebrate the opening of a Magritte exhibit in 2014, the Chicago-based museum hosted a gala with decor from HMR Designs. Riffing off the Belgian artist's surrealistic work, the design firm filled the dining room with 45 floating clouds. Images of clouds and blue skies also decorated the tabletops.

Photo: Cheri Eisenberg
At the Adam Lippes for Target preview in New York last year, David Stark Designs set up a rooftop garden for a picnic-style event using Adam Lippes blankets, pillows, and travel bags.
At the Adam Lippes for Target preview in New York last year, David Stark Designs set up a rooftop garden for a picnic-style event using Adam Lippes blankets, pillows, and travel bags.
Photo: Courtesy of LaForce & Stevens
Grand Greenery
Grand Greenery

Instead of a floral wall, Petals LA designed an impressive greenery display for the floral event.

Photo: Jason Kempin
Flowers from Avant Garden Events trailed off the edge of the table in a dramatic, asymmetrical arrangement.
Flowers from Avant Garden Events trailed off the edge of the table in a dramatic, asymmetrical arrangement.
Photo: Krista Mason Photography
Governors Ball
Governors Ball

The sixth annual Governors Ball music festival took place June 3-4 at Randall's Island in New York. MAC Presents created the Miller Lite Beer Hall, an interactive fan experience that paid homage to the brand's start in Milwaukee in 1855. The activation included wooden fixtures, beer barrels, and gun-metal enclosures, as well as original artwork including a mural made out of Miller Lite cans.

Photo: Taylor McIntyre/BizBash
2012 Met Ball Photos
2012 Met Ball Photos
A total of 200,000 stems of red and white roses, shipped in from Colombia and Ecuador, decorated the event. A team of 150 staffers worked to prepare the floral decor.
Photo: BFAnyc.com
The staircase was flanked by oversize American and British flags made entirely of 150,000 red, white, and blue roses, designed to represent the punk movement's origins in New York and London. One hundred models dressed as punks later lined the steps, kitted out in ripped and torn regalia complete with spiked and dyed wigs by Redken creative consultant Guido. At the top of the staircase, past a series of sculptures underlit with rosy hues, pink-lit cherry-blossom trees, and pink fiberglass planters, was the receiving line, where the co-hosts received guests against a hedge wall of pink roses.
The staircase was flanked by oversize American and British flags made entirely of 150,000 red, white, and blue roses, designed to represent the punk movement's origins in New York and London. One hundred models dressed as punks later lined the steps, kitted out in ripped and torn regalia complete with spiked and dyed wigs by Redken creative consultant Guido. At the top of the staircase, past a series of sculptures underlit with rosy hues, pink-lit cherry-blossom trees, and pink fiberglass planters, was the receiving line, where the co-hosts received guests against a hedge wall of pink roses.
Photo: Courtesy of the Metropolitan Museum of Art/BFAnyc.com
Guests entered through a tented hallway lined with candelabras and rose petals before emerging into the main space, where an array of entertainment offerings packed the party, including vintage burlesque and cabaret dancers.
Guests entered through a tented hallway lined with candelabras and rose petals before emerging into the main space, where an array of entertainment offerings packed the party, including vintage burlesque and cabaret dancers.
Photo: Allan Zepeda
Gobos from Kinetic Lighting cast heart-shaped patterns on the carpet and tent walls.
Gobos from Kinetic Lighting cast heart-shaped patterns on the carpet and tent walls.
Photo: Line 8 Photography
Godiva set up a chocolate wall in one corner of the party tent.
Godiva set up a chocolate wall in one corner of the party tent.
Photo: Line 8 Photography
At this year's Dining by Design, the annual fund-raising event hosted by Design Industries Foundation Fighting AIDS, Smartwater's space aimed to reflect the brand's natural water purification process, which is mirrored after rain clouds. The fluffy fixtures lit up like a storm above the simple table setting. The event took place at New York's Pier 92 in March.
At this year's Dining by Design, the annual fund-raising event hosted by Design Industries Foundation Fighting AIDS, Smartwater's space aimed to reflect the brand's natural water purification process, which is mirrored after rain clouds. The fluffy fixtures lit up like a storm above the simple table setting. The event took place at New York's Pier 92 in March.
Photo: Cornelia Stiles/BizBash
Lucite chairs, candles, and sleek white linens dressed the 150-foot tables at the Joffrey Ballet gala in Chicago in 2010.
Lucite chairs, candles, and sleek white linens dressed the 150-foot tables at the Joffrey Ballet gala in Chicago in 2010.
Photo: Greg Davis/Powell Photography Inc.
At a 2013 brunch for L'Oréal, designer and producer Joe Moller added subtle branding to the setup on the Viceroy Miami's outdoor terrace, adding L'Oréal lettering to the backs of chairs and using shallow gold vases filled with products as tabletop centerpieces.
At a 2013 brunch for L'Oréal, designer and producer Joe Moller added subtle branding to the setup on the Viceroy Miami's outdoor terrace, adding L'Oréal lettering to the backs of chairs and using shallow gold vases filled with products as tabletop centerpieces.
Photo: Joe Moller
The Women's Wear Daily Beauty Summit in 2013 had a sleek, all-white design from Shiraz Events. Guests sat in clear Miro chairs at communal tables topped with white linens and simple birch vases holding cobble moss balls.
The Women's Wear Daily Beauty Summit in 2013 had a sleek, all-white design from Shiraz Events. Guests sat in clear Miro chairs at communal tables topped with white linens and simple birch vases holding cobble moss balls.
Photo: Sean Smith
At a dinner to mark new gallery openings at the Art Institute of Chicago in 2011, Heffernan Morgan bathed webbed scrims in golden light to cast spiderweblike patterns throughout the modern dinner space.
At a dinner to mark new gallery openings at the Art Institute of Chicago in 2011, Heffernan Morgan bathed webbed scrims in golden light to cast spiderweblike patterns throughout the modern dinner space.
Photo: Robert Carl
M Moser's table, which was titled Race to Zero, looked at the fight against AIDS as it progressed from a virtual death sentence to a treatable chronic illness.
M Moser's table, which was titled Race to Zero, looked at the fight against AIDS as it progressed from a virtual death sentence to a treatable chronic illness.
Photo: Taylor McIntyre/BizBash
Pepsi Generations Pop-Up
Pepsi Generations Pop-Up

Pepsi hosted a pop-up exhibit for Super Bowl LII. The exhibit featured a “Canstruction” wall, which was made from Pepsi cans, serving as a clever background for the step-and-repeat area. 

Photo: Robin Marchant/Getty Images for Pepsi
The Jet tent from Classic Party Rentals is available in 16-, 32-, and 50-foot depths and custom lengths in 16-foot increments. It is available with clear, white, or custom colored fabric and accommodates large graphics. The tent is offered for rental or purchase throughout the United States; prices are available upon request.
The Jet tent from Classic Party Rentals is available in 16-, 32-, and 50-foot depths and custom lengths in 16-foot increments. It is available with clear, white, or custom colored fabric and accommodates large graphics. The tent is offered for rental or purchase throughout the United States; prices are available upon request.
Photo: Janis Davis
The 24 Metre Trident Inflatable Dome from Brand Interactivation provides almost 4,000 square feet of floor space with no internal support poles or trussing and holds as many as 350 people. The unit is available for rent nationwide for $11,500 for three days, or it can be purchased for $70,000 and customized with colors and logos.
The 24 Metre Trident Inflatable Dome from Brand Interactivation provides almost 4,000 square feet of floor space with no internal support poles or trussing and holds as many as 350 people. The unit is available for rent nationwide for $11,500 for three days, or it can be purchased for $70,000 and customized with colors and logos.
Photo: Courtesy of Brand InterActivation Zone SRL
Green Room 3
Photo: Courtesy of Forts USA
Premiere Party Rents
Premiere Party Rents
Longtime Luxe Linen partner Premiere Party Rents provided most of the table, chair, decor, and flatware rentals for all tables throughout the evening. The company also had their own table, where it showcased a new hardwood table from its collection. Celebrate Flowers and Invitations designed elegant pink and white florals for the table, and Luxe’s Pink Beads napkins completed the look.
Photo: Dina Douglass / Andrena Photography
Palm Springs Zen
Palm Springs Zen
Empty Vase handled design, production, and florals for an eye-catching table inspired by Palm Springs. The table used Luxe’s Retro (Pucci) Zig Zag in the Caribbean color, alongside the company’s Mermaid Iridescence napkins.
Photo: Dina Douglass / Andrena Photography
Fiesta in Tulum
Fiesta in Tulum
A team-up between Michelle Garibay Events and Florals by Isabelle, the Mexico-inspired table used Luxe’s colorful Ikat Marmalade linen and Amalfi napkins in Naranja.
Photo: Dina Douglass / Andrena Photography
Oh Baby!
Oh Baby!
Appropriate for a baby shower, the table was designed by Hilary Hamer Weddings & Events with florals by Avant Garden. Luxe Linen’s Wiggle linen in Mist was used.
Photo: Dina Douglass / Andrena Photography
Jardin des Rêves
Jardin des Rêves
Using Luxe’s Villa Tile linen in Blue, the table by Sterling Engagements and Shawna Yamamoto Event Design offered a darker, elegant take on the tropical theme. With a name that translated to “garden of dreams,” the backdrop spelled out “Never Stop Dreaming” in purple neon. Chiavari Chair Rentals provided the chairs.
Photo: Dina Douglass / Andrena Photography
A wall with orange mailboxes offered guests invitations to the “bridal shower,” which was held in the next room.
A wall with orange mailboxes offered guests invitations to the “bridal shower,” which was held in the next room.
Photo: Dennis Kwan for the Wedding Shop by Shutterfly
Branded photo stations in the “bridal shower” area included a “Something… Blue” station decorated with light blue heels and a life-size wedding dress created with toilet paper.
Branded photo stations in the “bridal shower” area included a “Something… Blue” station decorated with light blue heels and a life-size wedding dress created with toilet paper.
Photo: Dennis Kwan for the Wedding Shop by Shutterfly
'Los Angeles Times' Food Bowl Night Market
'Los Angeles Times' Food Bowl Night Market

A photo op from event sponsor Citi featured branded bowls attached to a greenery wall. Forks, knives, and spoons were used as additional decor. The Los Angeles Times' in-house events team produced the Night Market event.

Photo: Jennifer Johnson
Stretch pod merchandising tents, price upon request, available throughout North America from Stretch Structures
Stretch pod merchandising tents, price upon request, available throughout North America from Stretch Structures
Photo: Courtesy of Stretch Structures
Rosé Day L.A.
Rosé Day L.A.

The inaugural Rosé Day L.A. was held on June 9 at Saddlerock Ranch in Malibu, California. Headlined by Moët & Chandon, the Instagram-friendly daylong picnic was designed and produced by Ben Biscotti of 1iota Productions, Tony Schubert of Event Eleven, and hospitality veterans Bobby Rossi, Sylvain Bitton, JT Torregiani, and David Jarret.

Iron Chef Marc Forgione selected gourmet food trucks for the day, and DJs including Zen Freeman and Caroline D’Amore entertained the crowd from a booth constructed of on-theme pink crates.

Photo: Line 8 Photography
Rosé Day L.A.
Rosé Day L.A.

The team created several Instagram-friendly moments throughout the day to take advantage of the Malibu location. In one area, guests could pose inside of an oversize frame. 

Photo: Line 8 Photography
Rosé Day L.A.
Rosé Day L.A.

Moët & Chandon’s Rosé Imperial, Grand Vintage Rosé 09, and Ice Imperial Rosé were displayed as decor throughout the event. In addition, Forgione prepared a rosé-inspired menu for an invited group of celebrities and influencers; the Food Matters handled additional catering.

Photo: Line 8 Photography
Le Méridien Hotels & Resorts
Le Méridien Hotels & Resorts

Le Méridien Hotels & Resorts is celebrating its French heritage all summer with Au Soleil: a Summer Soirée by Le Méridien. The global event series, which is taking place at the brand’s 100 hotels around the world, offers a Petit Plates menu with light, local fair, plus a soundtrack curated by Nouvelle Vague and backgammon games. Six varieties of rosé spritzers and aperitifs are also on the menu; options include the Campari Lavender Spritz, made with Campari, sparkling rosé, soda water, and lavender syrup.

Photo: Courtesy of Le Méridien Hotels & Resorts
Kim Crawford Wines' "Sip Into Summer"
Kim Crawford Wines' 'Sip Into Summer'

In May, Kim Crawford Wines hosted a “Sip Into Summer” rosé soiree at Chateau Marmont in Los Angeles. An elegant gold and black step-and-repeat was adorned with bottles of rosé and a variety of pink flowers.

Photo: Stewart Cook/startraksphoto.com
Throughout that same weekend, American Express hosted a free, open-to-the-public pop-up on South Hope Street, a few blocks from L.A. Live. The multi-sensory activation, dubbed the American Express Experience, featured several interactive rooms and installations. The main room included 18 crystal chandeliers crafted from basketball hoops. Design studio the Other Half used more than 9,000 crystals for the installation.
Throughout that same weekend, American Express hosted a free, open-to-the-public pop-up on South Hope Street, a few blocks from L.A. Live. The multi-sensory activation, dubbed the American Express Experience, featured several interactive rooms and installations. The main room included 18 crystal chandeliers crafted from basketball hoops. Design studio the Other Half used more than 9,000 crystals for the installation.
Photo: Phillip Faraone/Getty Images for American Express
At the University of Chicago Laboratory Schools’ Connections gala, held in March at the Geraghty, Kehoe Designs created clever sports decor using sporting equipment such a golf balls, tennis rackets, and baseball bats.
At the University of Chicago Laboratory Schools’ Connections gala, held in March at the Geraghty, Kehoe Designs created clever sports decor using sporting equipment such a golf balls, tennis rackets, and baseball bats.
Photo: Courtesy of Kehoe Designs
Ahead of March Madness, Marriott International—the official hotel partner of the N.C.A.A.—hosted a basketball-theme breakfast at the Renaissance New York Times Square Hotel's R Lounge in March. The event featured basketball-theme floral centerpieces by Olga Sahraoui, as well as brackets for attendees to fill out. The hotel handled event production in-house.
Ahead of March Madness, Marriott International—the official hotel partner of the N.C.A.A.—hosted a basketball-theme breakfast at the Renaissance New York Times Square Hotel's R Lounge in March. The event featured basketball-theme floral centerpieces by Olga Sahraoui, as well as brackets for attendees to fill out. The hotel handled event production in-house.
Photo: Courtesy of Marriott International
At the Taste of Tennis event in Miami, held in conjunction with the 2015 Miami Open in April of that year, a wall of oversize tennis balls with the Evian logo served as branded decor.
At the Taste of Tennis event in Miami, held in conjunction with the 2015 Miami Open in April of that year, a wall of oversize tennis balls with the Evian logo served as branded decor.
Photo: John Parra/Getty Images for AYS
Engage!18 Canada
Engage!18 Canada

Luxury-wedding business summit Engage! held its 24th event June 18 to 21 at Fairmont Banff Springs in Alberta, Canada. The Great White North Gala, which was held in the Van Horne Ballroom on the final night, featured a white-and-metallic winter wonderland theme with illuminated laser-cut paper centerpieces and menus designed and produced by Vanessa Kreckel of TPD Design House. Calgary-based Modern Luxe Rentals provided the tabletop rentals and chairs and Flower Artistry handled the florals, which were sourced from the region. 

Photo: Genevieve de Manio
Grey Goose Marché
Grey Goose Marché

Grey Goose held a French Riviera-theme pop-up event series in four Canadian cities from June 21 to 30. Pop-up markets in Toronto (pictured) and Montreal featured step-and-repeats with name of the event in white letters, surrounded by an installation of hanging blue and white striped umbrellas. The installation was inspired by the brand's Riviera bottle series, in partnership with artist Quentin Monge. Pomp & Circumstance and Community Agency produced the events. 

Photo: Ryan Emberley
VidCon
VidCon

Facebook’s consumer booth featured a series of rooms where fans could pose with on-theme backdrops and props. One photo booth featured the brand’s signature blue and thumps-up icon, while others had 3-D emojis.

Photo: Courtesy of Facebook
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Blue hues covered everything from the menus to decorative textiles to pingpong tabletops.
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Experiential Marketing, Activations & Sponsorships
50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and More
Experiential Marketing, Activations & Sponsorships
Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
Experiential Marketing, Activations & Sponsorships
See Inside This High-Tech, Multisensory Experience from Don Julio
Industry Insiders
Inside the Build: How Bellagio Fountain Club Delivers F1® Weekend’s Most Luxurious Hospitality Experience
Event Design & Decor
How BET’s Stylish Anniversary Dinner Honored the Past—and Embraced the Future
Strategy
18 Fun Ways to Keep Guests Cool at Outdoor Events
Event Design & Decor
Renowned Event Designer David Stark Breaks Down His Creative Process
What inspires one of the industry’s most creative minds? The chief creative officer of David Stark Design and Production walks us through the design rules he actually follows—and the ones he ignores.
For a Kiehl’s event, Stark turned larger-than-life calendula products into striking art pieces, which were overflowing with flowers as a nod to the brand's natural ingredients.
Event Design & Decor
12 Desert-Inspired Event Ideas From This Skincare Brand's Dreamy Influencer Trip
Native whisked 15 beauty editors to an Arizona resort to test how moisturizing its new products really are.
The welcome dinner took place at a communal table flecked with decor in desert-inspired hues. The Valley handled furniture rentals, while Let’s Bash provided tabletop rentals.
Event Design & Decor
See Inside HBO's Stunning 'The White Lotus' Premiere Event
HBO and UNBOXED GROUP transformed a Hollywood soundstage into a lush Thai resort for the HBO series' highly anticipated season three premiere.
'The umbrella ceiling was a visual highlight and one of our favorite design elements,' said UNBOXED GROUP's Kyle Absolom. 'It featured over 600 white umbrellas, backlit to create a soft glow in that area.'
Event Design & Decor
10 Glam Stations That Stole the Spotlight at Events
Instead of a free water bottle or notebook, these activations send guests home with a glow-up.
It's no secret that glam stations are prevalent at music festivals. At Coachella 2024, Pinterest activated with a fashion and beauty experience called Manifest Station, produced by MKG. Inside, fans could get glowy beauty looks created by celebrity makeup artists from trend-inspired menus built through collaborative boards on Pinterest. Popular options included bold, colorful graphic liners; gemstones; pearls; and metallic stickers. See more: Coachella 2024: Here's What You Missed From This Year's Coolest Parties and Brand Activations
Event Design & Decor
Oscars 2025: Steal-Worthy Event Design Highlights From Hollywood's Biggest Week
Luxe neutral tones and structural elements reigned supreme in this year's event design, popping up at star-studded bashes from Vanity Fair, Universal, Searchlight, ESSENCE, and more.
Governors Ball
Event Design & Decor
17 Stunning (and Unique) Ways Events Have Immersed Guests in Nature
These innovative event designs used natural settings and elements to transport guests to breathtakingly beautiful environments—both indoors and out.
Guests at the viewing party enjoyed a seated meal under a canopy of lush leaves. Avenge Creative worked with vendors including Unmatched Lighting, Jackson Shrub Supply, Event Carpet Pros Inc., GifCube, Town & Country Event Rentals, and Stitch. See more: Golden Globes 2025: See Inside the Award Show, Plus How the Wildfires Are Affecting Other Hollywood Events
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