Caravents used products from the Honest line to create a circular piece of wall art behind a seating group—turning an assortment of diapers into an elegant installation.
Fox hosted a Television Critics Association event in Los Angeles in January, produced by YourBash, where logos in frames got the look of dressed-up wall art.
A smart-looking three-dimensional version of the hashtag served a decor piece as well as a call to action for guests.
At Oracle’s CX Cloud Conference in Las Vegas in April, signage and branding blended seamlessly into the Sands Expo’s design, appearing almost like on-message wallpaper.
At Coachella, where succulents and floral walls ruled, The Zoe Report provided an elegant green photo backdrop at the entrance to the dFm House, with only a subtle logo in a corner.
At the Avalon Palm Springs hotel property, PopSugar and ShopStyle placed chic white logos across the existing hedging, which was visible from the street.
At 2013's TEDActive, the sister event to the TED Conference, organizers integrated branding into some of the host venue’s quintessential Spanish tiles. The decals over select tiles at La Quinta in California's Palm Springs area also guided attendees along the paths within the properly.
Patrón tequila kicked off a four-city “Art of Patrón” event series Wednesday at LA River Studios in Los Angeles with more than 500 guests. Models at the party wore dresses made out of Patrón boxes, corks, tissue paper, and recipe booklets.
Guests can recover from one too many cocktails with the Original HangOver Kit Kup. The 22-ounce reusable cup contains mini packs of brand-name remedies like Pepto-Bismol, Propel drink mix, Drinkwel multivitamins, Alka-Seltzer, Bayer aspirin, Colgate toothpaste and toothbrush, LA Fresh travel wipes, and breath mints. The kits are sold in cases of 6 ($50) or 12 ($90).
For guests who want a nightcap or need a strong wake-up call, Gifts for the Good Life's Haute Toddy Kit ($35) includes all the necessities to make the warm seasonal cocktail—a lemon, tea bag, liquor, tumbler, and instructions.
Similar to the hangover cup, Gifts for the Good Life's Good Night/Good Morning Kit includes bedtime treats and morning must-haves such as effervescent tablets, eye drops, and mints, plus popcorn for a midnight snack.
For what would turn out to be his final show as creative director of Dior, Raf Simons, on October 2, turned the Louvre's palace courtyard into a fragrant blooming peak. Landscape artist Eric Chauvin spent 18 days culling enough delphinium blossoms and soil to create the biodynamic set for the Paris Fashion Week outing.
