New York City Wine & Food Festival

The 11th annual New York City Wine & Food Festival took place October 11 to 14. At rooftop events on Pier 92 throughout the weekend, Capital One served what may have been the festival’s most Instagrammable treat: the Cloud Cone. The dessert consisted of an ice cream cone wrapped in blue or pink cotton candy, with a choice of toppings. Attendees could take pictures of their cone in a Capital One-branded box. The cotton candy was wrapped by Spin Spun All Natural Confections. IMG Live produced the activation.Â
Photo: Cindy Ord