It took 24 volunteers and a whole lotta merchandise to fill the 2,000 gift bags for BMG's post-Grammy awards party. Three bag versions—for nominees (Avril Lavigne, Justin Timberlake), celebrities (Elvis Costello, Faye Dunaway) and V.I.P.s (execs from BMG labels)—were developed by event producer Michael Venedicto of California-based XM Style and Krupp Kommunications, with consulting help from Gotham gift bag producer Buzz Bags.
Nominees received a black Tumi satchel bag filled with fashion, style and beauty products, including a $100 gift certificate to the Acqua Beauty Bar, Francesca Guerrera makeup, Costume National's latest sunglasses, the 2003 Where to Wear guidebook and a gift certificate to furniture company West Elm. V.I.P.s got an assortment of products—DuWop eye gel, a mini bottle of Chambord, Balance bars and an Evian atomizer—in red shopping bags, while the other celebrities' goodies came in an oversized black shoulder bag from West Elm.
—Jill Musguire
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Nominees received a black Tumi satchel bag filled with fashion, style and beauty products, including a $100 gift certificate to the Acqua Beauty Bar, Francesca Guerrera makeup, Costume National's latest sunglasses, the 2003 Where to Wear guidebook and a gift certificate to furniture company West Elm. V.I.P.s got an assortment of products—DuWop eye gel, a mini bottle of Chambord, Balance bars and an Evian atomizer—in red shopping bags, while the other celebrities' goodies came in an oversized black shoulder bag from West Elm.
—Jill Musguire
Read more about this party...
BMG gave nominees black Tumi satchel bags filled with fashion, style and beauty products.
