Despite snowy weather, around 400 guests made it to Nylon magazine’s Spring Fling party. Their reward? Instead of the usual unisex gift bag, the magazine (with the help of event sponsors Miss Sixty and Energie, and drink sponsors Svedka and Red Bull) put together different bags of goodies for girls and guys—just as the mag now publishes different versions for each gender. Gifts for the girls included JLo’s latest fragrance, Miami Glow, tights from Miss Sixty, and a copy of Nylon. Boys’ bags had goodies like the Kenneth Cole Reaction fragrance, an Energie scarf, a sampler CD from Dim Mak records, and a copy of Nylon Guys magazine.
Nylon Gives Gender-Specific Gift Bags
The magazine’s Spring Fling party had different bags of goodies for girls and guys—just as it publishes different editions for each gender.
March 9, 2005
Latest in Gifts & Swag