Classic Announces New Acquisition

June 29, 2006

Classic Party Rentals announced on June 19 that it has acquired Prime Event Group. Prime’s services, now available through Classic, include a big inventory of tent structures; heating, ventilation, and air-conditioning; power generation, electrical distribution; interior and exterior lining; and flooring. The El Segundo-based Classic Party Rentals now has 16 locations and generates combined annual revenues of $170 million.
Posted 06.29.06

At CORT Events, our hands-on approach ensures every detail is within your reach. From warehouse to welcome, we bring a firm grasp on style, comfort, and function, helping you craft spaces that leave a lasting impression.

CORT Events Pop-Up Series: Personalization in Action

This seating area, courtesy of planner Jade & Joy Events, includes the white midcentury sofa ($375), rust orange swivel chair set ($250), large jute rug ($175), and slatted midcentury coffee table ($90), available from Something Vintage.

6 Event Rentals That Feature Comforting Earth Tones

Something Vintage's colorful pink sofas line their DC showroom.

Something Vintage: The Event Rental Company Outlier

Batu natural wood rattan pendant lamp ($125 each), available across the continental U.S. from Taylor Creative

6 Dazzling Light Rentals That'll Brighten Up Any Event Space

CORT Events Pop-Up Series: Personalization in Action

A Personal Invitation to the Future of Events

At CORT Events, our hands-on approach ensures every detail is within your reach. From warehouse to welcome, we bring a firm grasp on style, comfort, and function, helping you craft spaces that leave a lasting impression.

6 Event Rentals That Feature Comforting Earth Tones

Incorporate these rustic browns and calming greens at your next gathering.

This seating area, courtesy of planner Jade & Joy Events, includes the white midcentury sofa ($375), rust orange swivel chair set ($250), large jute rug ($175), and slatted midcentury coffee table ($90), available from Something Vintage.

Something Vintage: The Event Rental Company Outlier

Floral plates, tinsel chairs, colorful bars—and now nationwide linen rentals!

Something Vintage's colorful pink sofas line their DC showroom.

6 Dazzling Light Rentals That'll Brighten Up Any Event Space

Light it up with these rental companies' light fixtures that vary in size and style.

Batu natural wood rattan pendant lamp ($125 each), available across the continental U.S. from Taylor Creative

Stay Ahead of the Curve in 2023 with CORT Events

Stay ahead of the curved furniture trend with CORT Events in 2023.

Curved Furniture From CORT Events

7 Retro-Inspired Rental Items That Give Off ‘70s Vibes—In a Good Way

Get your event back in the groove with colorful table linens, fringe poufs, velvet furniture, and more '70s-inspired items from these rental companies.

Puffer modular ottoman in rust velvet ($325 per piece to rent 1-5 days), available in New York and Los Angeles from Taylor Creative

Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity

Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year

50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and More

Industry Innovators 2025: Sephora

Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level

Inside the Build: How Bellagio Fountain Club Delivers F1® Weekend’s Most Luxurious Hospitality Experience

Event Design Ideas and Rentals Inspired by Pantone’s Color of the Year for 2022

Here’s how to incorporate Very Peri into your events in the new year.

Pantone announced its Color of the Year for 2022: A new blue shade, Pantone 17-3938, Very Peri—a periwinkle blue hue with a violet-red undertone.

How This Music Festival Doubled in Size From Its Inaugural Year

The Railbird Festival organizers partnered with Sunbelt Rentals to expand the 2021 footprint.

Held at the Grounds at Keeneland, the renowned racecourse and auction house located in Lexington, Ky., the Railbird Festival took place Aug. 28-29.

Clean Machines: 6 Gadgets That Can Help Keep Guests Safe at In-Person Events

From robotic bartenders and stylish sanitizing stations to touchless vending machines and UVC disinfectors, these rental items can help keep your event germ-free.

Robotic bartender equipped with LCD screens for viewing orders, price upon request, available worldwide from Scarlett Entertainment

How This Local Rental Company Survived a Slimmed-Down Super Bowl

Despite the lack of large parties and experiences, Tampa-based Elite Events & Rentals continued to help the city celebrate.

Elite Events & Rentals supplied tenting to many local businesses that were looking to host watch parties and extend outdoor seating.

7 Design-Forward Rentals to Help Keep Guests Safe at Live Events

These must-have rental items can help guests stay socially distanced at events.

Social distancing doesn't mean networking spaces need to become obsolete. Utilize these social distance-enforcing throw pillows from Revolution Event Design & Production to ensure guests don't sit too close as they chat between breakout sessions. $60 each to buy. Available nationwide. Custom branding and renting available within 50 miles of Baltimore.

Event Planners Are Thinking Micro To Bring Back Live Events

Coastal Cool - One of many hyper-curated tablescapes from Hestia Harlow, the newly launched event platform that's creating a revolution in our industry.

Page 1 of 60