The event design incorporated heavy equipment such as genie lifts and fork lifts as part of the design, with scenic from ZH Productions, lighting from Felix Lighting, and scaffolding from Brown United. More than 1,000 LED tubes lit the space, while Aaron De La Cruz painted a piece on site as part of an interactive installation.
Sponsors for the AT&T Presents DirecTV Now Super Saturday Night event included LeEco, a Chinese technology and electronics company.
Playboy took over Spire Nightclub on Saturday, and instead of an invite-only party, the magazine opened the event up to consumers this year. Indian Motorcycle and 50 Cent’s Effen Vodka sponsored the event, which saw a performance from Flo Rida and an appearance by 50 Cent. Playboy partnered with TAO and Spire Nightclub for the production of the party.
