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Logo ideas

March 20, 2015
Cocktails
Cocktails

For the Toronto launch party for Cadillac's 2014 ELC electric car, guests could sip a futuristic drink: a cocktail with the car's logo stenciled atop in silver edible dust.

Photo: Kevin Gonsalves
Surfboards
Surfboards

At Victoria’s Secret Pink spring break event in Destin, Florida, in March 2014, the retailer placed its event logo on custom surfboards that guests could sign.

Photo: Don Juan Moore/Getty Images for Victoria's Secret
Guitars
Guitars

To kick off the 2013 N.F.L. season, the league hosted a free outdoor concert by Keith Urban and a V.I.P. party in Baltimore. In keeping with the music theme, producers PEDG and Production Glue placed guitars with the Baltimore Ravens logos behind the bars at the Maryland Science Center.

Photo: Tony Brown/imijphoto.com for BizBash
Fruit
Fruit

Hard-surfaced fruit makes for a healthy snack—and an unexpected place for a brand logo. Fun to Eat Fruit creates the logos using safe-to-eat, custom images without bruising or puncturing the skin.

Photo: Rick Bouthiette Photography
Pumpkins
Pumpkins

The logos for the TV show Modern Family as well as the Union Square partnership were printed on pumpkins at an October event in New York's Union Square dubbed Modern Family Fall for All. Fox 5 hosted the activation to promote its syndication of the hit ABC sitcom.

Photo: Andrew H. Walker
Elevator Doors
Elevator Doors

At an event called Hotel Thrillist, Thrillist took over an entire San Diego hotel for a weekend in September. The rebranding included elevator wrapping with the event's logo.

Photo: Courtesy of Thrillist
Billiard Balls
Billiard Balls

For a summer event called "Best Day of Your Life" in New York, Thrillist used logos on a number of items to encourage the 800 guests to promote the event on social media. Pool balls featured the event logo as well as branding for the Showtime drama Ray Donovan.

Photo: Courtesy of Thrillist
Giant Blocks
Giant Blocks

At the event Fun and Fit as a Family at the 2014 South Beach Wine & Food Festival, kids could stack oversize blocks that had images such as sponsor Goya's logo, a fork, and a cartoon mascot for the brand.

Photo: Elizabeth Renfrow for BizBash
Bright Colors
Bright Colors

Fairchild Fashion Media's Kristen Wildman worked with XA to create the modern design of the WWD C.E.O. Summit inside the Plaza in New York in 2013. A color scheme of bright yellow against white was used throughout, including in the registration desk, giving the decor a clean, uniform look.

Photo: Billy Farrell/BFAnyc.com
Logos
Logos

Shiraz Events designed the registration desk at the FN C.E.O. Summit in Miami Beach in 2013. The bold blue and yellow table featured a grid behind it featuring the summit logo, and it held flowers and candy jars with white treats.

Photo: Javier Sanchez
A Target bull's-eye logo that framed neat rows of action figures made for a popular photo backdrop.
A Target bull's-eye logo that framed neat rows of action figures made for a popular photo backdrop.
Photo: Jason Kempin/Getty Images for Target
A Charging Cube
A Charging Cube

Blueprint Studios' Charging Cube doubles as a branded accent table and a charging station.

Photo: Courtesy of Blueprint Studios
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