Street artist Kobra designed large, colorful murals for the space.
Japanese artist Sasu's installation comprised 30 hanging kaleidoscopes.
Guests interacted with the installation by peeking through the colorful kaleidoscopes.
Guests took home a new Perrier "slim can," which is part of the limited-edition collection.
Street artist JonOne attended the event and spoke to the audience about his collaboration with Perrier.
Artist materials such as paints, brushes, and drawing pads were displayed throughout the venue.
At the bar, limited-edition bottles designed by artist JonOne were on display. Green lighting enhanced the bottle's signature hue.
Mirrorball produced a launch party for the collection in Brooklyn on September 25. To play off the event's painterly theme, Neuman's Kitchen presented a colorful fondue station with a selection of sweet treats for dipping.
New York-based Rory Mulholland Scenery created the custom-fabricated, Eduardo Kobra-inspired pedestals used in the photo station. Brazilian artist Kobra, known for his vibrant, kaleidoscopic spin on vintage imagery, collaborated with Perrier for its new collection.
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Guests sipped on custom Perrier cocktails, each named after the street artists being celebrated at the event—Sasu, Kobra, and JonOne, whose drink consisted of Don Julio Blanco, Perrier pink grapefruit, lime, and agave, with a hibiscus salt rim. Perrier’s mixologist, Lynnette Marrero, developed the cocktails.
3dar, an animation studio based in Imperial Beach, California, helped develop the interactive light graffiti wall featured at the event, held at the Colossal Paint Warehouse in Brooklyn. Guests used an LED-equipped spray can to "paint" on the warehouse wall; the artwork was revealed as the guest moved across the canvas.Â
In honor of the street artists, the waitstaff and bartenders, who were provided by Neuman's Kitchen, wore white paint-splattered tuxedo jackets.
