Bad Ass EventsApril 2, 2016The March 16 opening-night event took place in 10 international markets, including Kuala Lumpur, Malaysia (pictured). Held at a warehouse space, the event included a skateboard competition.Photo: Courtesy of VansLatest in HomeBrands & Event ProsIndustry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New LevelOpinion & ExpertsTop Trending Stories on BizBash: June 2025Experiential Marketing, Activations & SponsorshipsCannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of CreativitySportsFanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second YearRelated StoriesHomeHaleyHomeWaterproof BubblesHome2016 New trendsHomeGiving