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Intermational Ideas

June 15, 2016
The SickKids Foundation introduced hospitality lounges for sponsors, which included private banquettes decorated in the posh or punk theme with food, drink, and an attendant.
The SickKids Foundation introduced hospitality lounges for sponsors, which included private banquettes decorated in the posh or punk theme with food, drink, and an attendant.
Photo: George Pimentel Photography
Several stations were set up around the venue to embrace this year's theme, including a traditional red telephone box that also served as a photo op for attendees.
Several stations were set up around the venue to embrace this year's theme, including a traditional red telephone box that also served as a photo op for attendees.
Photo: George Pimentel Photography
The Queen's Guard Drummers welcomed guests as they arrived to the event.
The Queen's Guard Drummers welcomed guests as they arrived to the event.
Photo: George Pimentel Photography
Simon Williams, director of special events at the SickKids Foundation, said iPads were added to make check in as seamless as possible for guests this year, cutting down the process to 30 seconds per transcation.
Simon Williams, director of special events at the SickKids Foundation, said iPads were added to make check in as seamless as possible for guests this year, cutting down the process to 30 seconds per transcation.
Photo: George Pimentel Photography
Caterer Toben Food by Design presented guests with authentic British offerings including handheld fish and chips and mini beef Wellingtons.
Caterer Toben Food by Design presented guests with authentic British offerings including handheld fish and chips and mini beef Wellingtons.
Photo: George Pimentel Photography
Keeping with this year's theme, several of the desserts were served on posh silver and tableware.
Keeping with this year's theme, several of the desserts were served on posh silver and tableware.
Photo: George Pimentel Photography
A Spice Girls tribute band invited guests to sing along to classic songs like 'Wannabe.'
A Spice Girls tribute band invited guests to sing along to classic songs like "Wannabe."
Photo: George Pimentel Photography
A selfie station was set up for guests to get a snap of themselves in front of an English garden rose wall and tea set, which were hand built by sponsor Caspar Haydar Design.
A selfie station was set up for guests to get a snap of themselves in front of an English garden rose wall and tea set, which were hand built by sponsor Caspar Haydar Design.
Photo: George Pimentel Photography
A larger-than-life pool table mimicked a game of soccer, one of England’s top sports.
A larger-than-life pool table mimicked a game of soccer, one of England’s top sports.
Photo: George Pimentel Photography
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Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
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