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At the Adidas-hosted private event during the N.B.A.'s All-Star Weekend, Night Vision Entertainment incorporated the footwear brand's white-on-white Adidas Superstar shoes into a spiral-like chandelier. To hang the footwear, producers attached suspension cords to laces that were tied around the bottom of the shoes.

At the third annual Marfa Film Festival in Texas in 2010, the Café Bustelo filling station—designed by We Came in Peace—was marked by the coffee brand's traditional yellow, aluminum cans and signature heart logo. For lighting, the designers crafted flower-shaped pieces from cans that hung from the ceiling.

At Gensler and Herman Miller's vignette, the dining table was surrounded by walls covered in thousands of Hershey's Kisses wrapped in purple foil. Attendees were invited to take one as a symbol of the "many hands it takes to spark positive change."

Actual perfume bottles were also displayed on the bar. At the end of the night, guests took home the designers' scents in gift bags. Men's bags contained Spicebomb trial kits and women's bags had the Viktor & Rolf Flowerbomb fragrance.