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  1. Production & Strategy
  2. Event Production & Fabrication

Emmys Preview: Inspired By Nature, Governors Ball Moves Toward Rustic Elegance

The Television Academy's three Emmy-related balls will have a glam but organic "Nature's Elegance" theme.

Alesandra Dubin
September 7, 2016

As is an annual rite after Labor Day in Los Angeles, international press assembled on Wednesday for a preview of the look and feel of the Emmy awards' three splashy dinners.

The Television Academy's Governors Ball Committee and Sequoia Productions announced that this year’s theme will be ”Nature's Elegance” for the two Creative Arts Balls (set for September 10 and 11, following the Creative Arts Awards), as well as the Governors Ball (September 18, following the 68th Primetime Emmy Awards). It's the 19th year Cheryl Cecchetto and the Sequoia team have worked on production for the three events, which all carry the same theme and catering. 

More than 8,000 total guests will sit for dinner from Patina Catering; billed as the largest formal sit-down dinner in the U.S., the Governors Ball’s Los Angeles Convention Center party space is the length of a football field and is double the width, covered by more than 32,000 square feet of carpeting.

Patina will have 750 cooks in the kitchen and 1,800 servers to present its menu: The first course will be heirloom beets, followed by a meaty main of so-called “Turf & Turf,” and wrapping up with a flourless chocolate cake. Patina has partnered with local Babé Farms for the ingredients.

Official spirits sponsor World Class will offer Ketel One Vodka and The Hilhaven Lodge Blended Straight American Whiskey cocktails: the Ketel One Moonlighter and the Emmys Old Fashioned. Sterling Vineyards will provide the wines, pouring its 2014 Napa Valley Sauvignon Blanc, 2013 Napa Valley Chardonnay and Napa Valley Cabernet Sauvignon, and 2012 Platinum. Fiji Water will return as the official water sponsor.

LA Premier's Kevin Lee is behind the event’s flowers, which this year have a rustic look inspired by the event’s theme. Centerpieces will alternate from tabletop to tabletop between squat birch-wrapped looks and towering, colorful designs; the tallest variety will rise over diners in a 40-inch custom trumpet vase. In all, there will be more than 700 arrangements using more than 50,000 hydrangeas, 80,000 roses, and 20,000 succulents. This the first year florals will also make use of herbs such as French lavender and rosemary in the arrangements.

Additional decor elements will include starry drape and 2,700 yards of fabric covering the ceiling beams, plus 1,000 yards of black fabric covering the truss structure. Fabrics will be a mix of soft, neutral tones with colors like mushroom, taupe, buff, and champagne. Touches of sequin mesh, metallic silks, and floral sequin organzas will add glamour and drama.

This year, Patina will partner with Santa Maria, California-based Babé Farms for fresh, local ingredients.
This year, Patina will partner with Santa Maria, California-based Babé Farms for fresh, local ingredients.
Photo: Alesandra Dubin/BizBash
In the kitchen, 750 chefs will prepare Patina's three-course meal.
In the kitchen, 750 chefs will prepare Patina's three-course meal.
Photo: Matt Sayles/Invision for the Television Academy
Patina's first course is a colorful array of baby beets.
Patina's first course is a colorful array of baby beets.
Photo: Matt Sayles/Invision for the Television Academy
This year's dessert will be a flourless chocolate cake garnished with a colorful flower.
This year's dessert will be a flourless chocolate cake garnished with a colorful flower.
Photo: Matt Sayles/Invision for the Television Academy
LA Premier's 700 arrangements will make use of 50,000 hydrangeas, 80,000 roses, and 20,000 succulents.
LA Premier's 700 arrangements will make use of 50,000 hydrangeas, 80,000 roses, and 20,000 succulents.
Photo: Alesandra Dubin/BizBash
It's the first year that organic materials such as herbs will be used in the flower arrangements.
It's the first year that organic materials such as herbs will be used in the flower arrangements.
Photo: Matt Sayles/Invision for the Television Academy
The tallest floral arrangement at the balls will tower from a 40-inch custom trumpet vase.
The tallest floral arrangement at the balls will tower from a 40-inch custom trumpet vase.
Photo: Alesandra Dubin/BizBash
Cellar Door chocolates returns as this year's official chocolate sponsor.
Cellar Door chocolates returns as this year's official chocolate sponsor.
Photo: Alesandra Dubin/BizBash
The Emmys signature cocktails will include such garnishes as herbs like rosemary, which will also be present in floral arrangements this year, all reflective of the Nature's Elegance theme. There will be 4,000 hand-picked fresh lavender flowers, 4,000 hand-picked mint blooms, and 3,000 manicured orange twists for cocktail garnish.
The Emmys signature cocktails will include such garnishes as herbs like rosemary, which will also be present in floral arrangements this year, all reflective of the Nature's Elegance theme. There will be 4,000 hand-picked fresh lavender flowers, 4,000 hand-picked mint blooms, and 3,000 manicured orange twists for cocktail garnish.
Photo: Courtesy of World Class
Sponsor L'Oreal will set up a makeup touch-up bar for guests.
Sponsor L'Oreal will set up a makeup touch-up bar for guests.
Photo: Alesandra Dubin/BizBash
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