
The lounge had clear Plexiglas walls on four sides, giving guests the illusion they were outside.
Photo: Courtesy of Hadley Media

Signage outside the domes invited passersby to step inside to try the app.
Photo: Courtesy of Talkspace

Warby Parker’s “Class Trip” campaign toured the country and included a video contest.
Photo: Courtesy of Warby Parker

Shelter Company's roomy tents are fully furnished, and lounges can provide group seating.
Photo: Courtesy of Shelter Company

CasaBubble rents inflatable, modular spheres for events. Envisioned by French designers Frédéric Richard and Pierre-Stéphane Dumas, the transparent, pressurized bubbles can be used as V.I.P. areas, pop-up shops, dining spaces, and more in outdoor environments. There are five different models and the structures come with a wooden floor. Solar cells and battery equipment are also available.
Photo: Courtesy of CasaBubble
Illy Park Welcome Center, New York City Wine & Food Festival

Inside the 14th Street park, the festival's welcome center from Illy featured the Italian coffee brand's Push Button House, cabin-like coffee stops, and umbrella-covered café seating.
Photo: BizBash
Warby Parker's "Citizen's Circus" at SXSW

Following a recent promotion in Miami during Art Basel and a holiday pop-up in New York, hipster eyewear company Warby Parker hit Austin with an experiential stunt dubbed the "Citizen's Circus." On the grounds of the French Legation Museum, the online retailer recreated a 1920s-style carnival where festival-goers could take in music, entertainment, and shop for glasses inside a candy-striped yurt.
Photo: Ruvan Wijesooriya