Production & StrategyStrategySocial Media IdeasApril 30, 2013Esteban Contreras is director of strategy for Sprinklr. He is also the author of the book Social State: Thoughts, Stats and Stories about the State of Social Media in 2013, and a former social media manager for Samsung.Photo: Courtesy of SprinklrLatest in StrategyStrategyTips for Hosting an Event Inside an Airplane Hangar—Where Not Even the Sky Is the LimitStrategyHow to Shut Down a Major City Strip for a Single-Day Food and Wine FestStrategyQ&A: Inside the Record-Breaking Sustainability Efforts at This Year's Mardi GrasStrategy9 Tips for Effectively Repurposing Event ContentRelated StoriesStrategySocial Media WallsStrategySocial Media WallsStrategySocial Media + EventsStrategySocial Media