It's one thing to host an event with a "going green" theme; it's another to produce a happening that actually is green. Here's a look at recent events that have been kind to the environment, whether by encouraging guests to carpool, using energy-efficient lighting, or serving organically grown fare.
Lollapalooza
At the Chicago music festival in August, event-goers were encouraged to reuse water bottles. At CamelBak Filling Stations, guests could refill their bottles with free filtered water, which came in handy on the 90-plus-degree days. The event also had composting bins on the grounds, and offered perks for guests who helped pick up trash.
Photo: Barry Brecheisen for BizBash
Global Aerospace Exhibit
MC2's EcoFlex Exhibit Program consists of recyclable open frames made from 65 percent recycled aluminum. The interlocking panels weigh 15 percent less than traditional panels, but are strong enough to build double-decker configurations. The graphics and accessories can be customized. The program includes exhibit components, graphics, shipping, and on-site services. A recent Global Aerospace exhibit (pictured) mixed EcoFlex products with custom and rental properties.
Photo: Jim Miller
Winter Illuminations Festival in Japan
Japan's annual Winter Illuminations festival displayed more than seven million sparkling LED lights, spread across the grounds of the Nabana no Sato botanical garden. The popular 200-meter-long Tunnel of Light enveloped guests in more than a million of the energy-efficient lights.
Photo: Juliana Shimodaira
Pitchfork Music Festival
In July, Chicago's Pitchfork Music Festival had a bike parking lot that was double the size of the 2011 lot. The festival also had a ride-sharing app that connected concertgoers interested in carpooling to the event.
Photo: Jenny Berg/BizBash
Stella McCartney Resort 2013 Presentation
To showcase her resort 2013 collection in New York in June, Stella McCartney threw a carnival full of old-fashioned games and food inspired by the designer's vegan lifestyle. AO Production oversaw the family-friendly event, which was electricity-free and served vegan carnival treats from Mary Giuliani.
Photo: Jim Shi
Fox "Eco-Casino" Fall Launch Event
To fete its fall television lineup, Fox invited guests to Book Bindery for its annual casino-style kickoff event in Los Angeles in September. The network's Karin Pofsky worked with YourBash to build out the raw space into an environment with decor and lighting executed in as environmentally friendly a manner as possible. For instance, the food from Alligator Pear was all organically grown, and the production team hung battery-operated lights.
Photo: Sean Twomey/2me Studios
