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Events
Sports: Page 11
Sports
See How This Extreme Sports Fest Used a Hilton Hotel as a 'Jumping-Off Point'
Jackalope, Canada’s largest action sports event, hosted its first U.S. edition in Virginia Beach, bringing athletes and fans together for some high-flying competitions.
Sports
This Football Stadium Is Tracking Its Carbon Footprint in Real Time. Here's How
Allegiant Stadium and the Las Vegas Raiders have teamed up with tech platform nZero to track real-time, 24/7 carbon emissions and water consumption.
Sports
See How This Ballpark-Hosted Gala Was a Hit in the Outfield—Literally
The Petco Park Events team hosted a San Diego Padres fundraising gala in the middle of a homestand.
Sports
Boston Takes the Plunge (Again) for the Red Bull Cliff Diving World Series Opener
Now in its 14th season, the high-caliber diving competition returned to Boston—the only North American stop on its international tour—on June 3.
Sports
How Cities Are Scoring More Sporting Events and Fan Visits
Tourism industry pros share insight into how their cities are investing in sports tourism and winning business.
Podcasts
Cocktail Hour Episode 3: Building Trust with Your Event Teams and Audience—with Barstool Sports' Lisa Litvack
This week, host Cliff Rigano explores Aviation gin's marketing success and the easy ways event profs can build trust. He then chats with Barstool Sports' vice president of live events on how the brand sets itself apart.
Most Popular
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
Brands & Event Pros
Industry Innovators 2025: Sephora
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
Experiential Marketing, Activations & Sponsorships
50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and More
Innovators
Industry Innovators 2025: Netflix
Brands & Event Pros
Industry Innovators 2025: Chase
Sports
Formula 1 Miami 2023: Inside the Events and Activations That Made the Grand Prix the City’s Hottest Ticket
BizBash was on-site this year to get an inside look at the over-the-top activations, off-grid kickoff parties, and invite-only lounges by Red Bull, ESPN, and more.
Sports
No More Boring Bar Codes—Here's How Sports Illustrated Is Changing the Ticketing Game
The media brand has launched an NFT ticket solution that aims to be the ultimate form of fan engagement.
Sports
How Brands Galloped Into the Spotlight at the 2023 Kentucky Derby
The 149th Run for the Roses saw brands like White Claw and BMW return. See how they jockeyed for attention this year.
Sports
How the 2023 NFL Draft Grew Bigger and Better with Fan Activations
The annual event welcomed returning brands like P&G and Courtyard by Marriott—plus new faces like Kansas City Chiefs player Travis Kelce, who hosted his inaugural music and food festival.
Sports Events
Breaking Down the 25-Brand, On-Campus Build at the 2023 Miami Open
Hard Rock Stadium played host to spectators and brands throughout the famed two-week tennis tournament, and an open-campus concept offered the slew of brands in attendance creative freedom.
Sports Events
‘Our Culture Is Always On Because the Internet Is Always On’: Barstool Sports CEO Talks Success, Sacrifice, and Events
Erika Ayers, the first CEO of Barstool Sports, sat down with BizBash to talk about the company’s hold on pop culture, its continued success—and how events fit into the bigger picture.
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