1. DISAPPOINTING START TO COACHELLA: The opening weekend of Coachella failed to deliver an iconic moment like last year's 2Pac hologram. At one point, fans heard a new Daft Punk song coming from a small Gobi tent and rushed toward it, hoping for a surprise concert. It turned out to be a commercial for the group's new record. The Hollywood Reporter: "The come-down kept with the day's theme: a promise of something that could be legendary, but ultimately felt somewhat disappointing." http://bit.ly/14lhrzW
2. CREATING SOCIAL CONFERENCES: "Social" is a big conference buzzword, but how social are most conferences, even as they try to teach the principle? Marcus Sheridan's Sales Lion blog offers tips on how to get there, including choosing the right rooms for sessions. "Packed rooms have more intimacy, a stronger vibe, and more of a 'we’re in this together' feel. … The idea is always to create a sense of overflow." http://bit.ly/XyJN4z
3. MTV MOVIE AWARDS REVIEW: The MTV Movie Awards were last night, and first-time host Rebel Wilson earned good reviews for her somewhat raunchy one-liners. Entertainment Weekly: "To her credit, Wilson didn’t go the safe route. Most of her jokes fell on the absurdist side of the comedy spectrum rather than the conventional, Poconos-style yuks that hosts generally adopt for these occasions." http://bit.ly/103yeGl
4. WHERE'S WALDO AT THE MASTERS: Want to create viral buzz for your event? A Tumblr called Waldo at the Masters made a Where's Waldo? tribute, placing the children's book icon in several screen grabs of the sports tournament, which ended Sunday. Check it out on USA Today: http://usat.ly/ZQkvmf
* LOCAL NEWS *
BOSTON: Steve Postal, former executive chef for Fenway Park, will join for Anna's Taqueria's "Celebrity Burrito Roller" series. On May 7, Postal will be rolling burritos for $10 a pop to raise money for the Make-A-Wish Foundation.
The Young Professionals Committee of Big Brothers Big Sisters of Massachusetts Bay will host Casino Night Friday at Artists for Humanity EpiCenter.
CHICAGO: Pure Kitchen Catering's new executive chef is Nick Lacasse. Formerly of the Drawing Room, Lacasse appeared on Bravo's Around the World in 80 Plates. His signature dishes include duck meatballs with kumquat-black-tea sauce and roasted cauliflower Caponata with thyme-golden-raisin purée.
Now open in Lincoln Park, Insomnia Cookies offers catering. Menu items include s'mores, triple-chocolate-chunk, and snickerdoodle cookies.
Nimlock, a manufacturer of modular and portable displays, reported that it recycled over 270 tons of cardboard, plastic, and scrap aluminum in last year as part of its environmental initiatives.
LAS VEGAS: Gwyneth Paltrow will be the keynote speaker at the Licensing Expo June 18 at Mandalay Bay. Paltrow's speech, “Brands on the Brink of Expansion,” will discuss how celebrities and brands are looking more to the business of licensing to capitalize on their existing brand awareness. Paltrow's trainer and business partner Tracy Anderson will also be attending and exhibiting at the show.
The 13th annual National Business Conference is April 24-26 at the Wynn Resort Hotel.
LOS ANGELES: The Santa Clarita Cowboy Festival, presented by Logix, is Thursday to Sunday at Melody Ranch Motion Picture Studio. The annual event attracts more than 10,000 people and features western-themed live music, shopping, food, and other activities. http://cowboyfestival.org/
Local event listings from Masterplanner: http://masterplanneronline.com/losangeles
MIAMI/SOUTH FLORIDA: The Sweet Tooth Soiree was Friday at the Village at Gulfstream Park. The event featured desserts and other sweets from companies such as Sugarman Candy and Cookies by Charles, as well as live baking demonstrations, cocktails, and music from DJ Supersede.
Food truck Ms. Cheezious will open its first restaurant in December at 7418 Biscayne Boulevard in Miami. The restaurant, which will serve several versions of grilled cheese, salads, and craft beers and wines, will have 75 seats and a garden patio.
NEW YORK: Event producer Social Exposure is hosting a four-year anniversary party on April 30 at Toy inside the Gansevoort Hotel. Cocktails will be sponsored by Milano Green Vodka.
Local event listings from Masterplanner: http://www.masterplanneronline.com/newyork
ORLANDO: The Spring Fever in the Garden Festival took place over the weekend at the downtown Winter Garden along Plat Street. The event's entertainment included an expansive display of plants from the Bloom and Grow Garden Society, live folk music from Joseph Martens and Grant Livingston, and a kid-friendly area with a petting zoo, craft table, and face painting station. http://thesent.nl/15940mn
TORONTO: The Toronto Fashion Incubator announced the finalists of this year's TFI New Labels competition. The final four companies, Seventhirtyone, Paria Shirvani, Christopher Paunil, and Sarah Stevensen Design, will compete for TFI's prize package at the gala event April 30 at the Carlu.
WASHINGTON: Park Hyatt Masters of Food & Wine, celebrating local chefs, regional artisans and producers, and American brewmasters, is June 22. The ticketed event includes a tour of Port City Brewing Company in Alexandria, Virginia, and an array of savory summer dishes prepared by Park Hyatt Washington and Blue Duck Tavern executive chef Sebastien Archambault.
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With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, and Jenna Berris, Beth Kormanik, Lauren Matthews, and Anna Sekula in New York.
BizBash Daily is the must-read digest of event industry news from BizBash.com.
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