Alex FriasOpinion & ExpertsGuest Column: How to Create Events for Hispanic ConsumersThe United States Latino market is the fastest-growing segment of the population, with a projected buying power of $1.5 trillion by 2015. Companies are increasingly focused on the Hispanic market, but when it comes to events, what do they need to know?September 20, 2013Opinion & ExpertsGuest Column: 5 Tips for Live Streaming EventsThinking about broadcasting your next event online? Here are some questions to ask and things to consider before making the decision.June 28, 2013StrategyGuest Column: How to Boost Your Event's R.O.I.Here are four ways to increase return on investment and measure the success of an event.May 29, 2013Page 1 of 1Top StoriesEvent Production & FabricationHow to Launch a New Event Agency in Decadence and StyleAshley Woody hosted industry professionals for "A Night of Revelry" in honor of her new boutique event agency, Maison Madera. See all the surreal details—and read her tips for throwing a successful launch event.BeveragesBeats Without the Buzz: Why Athletic Brewing Teamed Up with Live NationTexas8 New Venues in Dallas/Fort Worth for Spring 2025 Meetings and EventsOpinion & Experts16 Event Profs Reveal Their Most Ingenious Problem-Solving HacksOrlando / Central Florida9 New Venues in Orlando/Central Florida for Spring 2025 Meetings and Events