
Evoke and Carnival Day teamed up to design and build a giant Lite-Brite for events in the Washington area. The 4- by 8-foot piece has 2,100 peg spaces backlit by 240 individual LED lights and can come customized with a company logo. Guests interact with it by plugging in their own colored pegs.
Photo: Tony Brown/imijphoto.com
CW

To promote it’s upcoming show The Flash, the network brought a S.T.A.R. Labs mobile unit on site, which gave guests a 3-D immersive experience of the show, including simulations on what it’s like to have super speed. The unit, which was parked next to the CW beach, traveled to additional cities, including Los Angeles.
Photo: Andrew Swartz for iHeartRadio

Green-screen catwalks, the latest invention from the Bosco, debuted at this year’s Coachella Valley Music and Arts Festival in partnership with H&M. Event guests were styled in H&M gear; then, they chose a motion-graphic backdrop from a selection of some 25 styles and walked or danced in place on a moving treadmill. Using green-screen-compositing technology, the Bosco staffers created videos of users walking virtual runways, and the festivalgoers were able to instantly share their six-second videos across all social media platforms. Pricing on rentals varies per activation, and the booths can be set up at events throughout the United States and Canada.
Photo: Courtesy of the Bosco

Foxtales invites event guests to step into a so-called “storybooth” that creates branded photos and HD videos. In addition to a customizable touch-screen interface, the booths have built-in D.S.L.R. cameras and proprietary photo-processing techniques. The pictures and videos populate a mobile-ready storyboard and can be instantly uploaded using Wi-Fi, 4G Internet, or a hard-line connection. Pricing is from $1,500 and includes five hours of run time, the customized storyboard gallery, on-site reps, and post-event analytics.
Photo: Courtesy of Foxtales