![Casper beds lined the event space and provided seating for guests.](https://img.bizbash.com/files/base/bizbash/bzb/image/2015/04/469751468.png?auto=format%2Ccompress&q=70&w=400)
![Grey Goose Sunset Soiree](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/img_6882.png?auto=format%2Ccompress&q=70&w=400)
Grey Goose Canada is hosting a traveling French picnic-inspired dinner series this summer, offering Grey Goose cocktails and a menu from chef Justin Kent. The Montreal event, which took place June 27 at the Forest and Stream Club, invited guests to dine in a picnic-style setting. The series will travel to Vancouver August 1 and Calgary August 3.
![Grey Goose Sunset Soiree](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/img_6720.png?auto=format%2Ccompress&q=70&w=400)
Servers carried cocktails in cups that featured the Grey Goose logo and color scheme.
![Grey Goose Sunset Soiree](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/img_6878.png?auto=format%2Ccompress&q=70&w=400)
Branded decor included a sailboat with the event hashtag and Grey Goose logo. The events are designed by Community.
![Cointreau’s Original Margarita Event](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/699504210.png?auto=format%2Ccompress&q=70&w=400)
Cointreau continued its annual Art of La Soirée event series with a celebration of the margarita in June, which took place at the Fig House in Los Angeles. The event, which was designed to evoke the spirit of 1948 Acapulco, offered classic Cointreau margaritas in branded glasses.
![Cointreau’s Original Margarita Event](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/699504250.png?auto=format%2Ccompress&q=70&w=400)
The event featured an interactive cocktail bar with an orange backdrop that was decorated with salt shakers, limes, oranges, jalapeños, and bottles of Cointreau.
![Cointreau’s Original Margarita Event](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/699504252.png?auto=format%2Ccompress&q=70&w=400)
Decor included a ceiling installation created with hanging oranges.
![Maison St-Germain Opening Party](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/bfa_20140_2531118.png?auto=format%2Ccompress&q=70&w=400)
Elderflower French liqueur St-Germain and landscape artist Lily Kwong celebrated the summer solstice by creating a floral installation, which debuted June 21 on the High Line in New York. As part of the installation, Kwong designed a canopy of fresh flora and fauna.
![Maison St-Germain Opening Party](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/bfa_20140_2531187.png?auto=format%2Ccompress&q=70&w=400)
The event's step-and-repeat featured St-Germain bottles and flowers that spelled out the brand’s name.
![Maison St-Germain Opening Party](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/bfa_20153_2532699.png?auto=format%2Ccompress&q=70&w=400)
Kwong’s installation also included a hedge maze that had a branded cocktail cart.
![Maison St-Germain Opening Party](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/bfa_20140_2531150.png?auto=format%2Ccompress&q=70&w=400)
The maze also offered a photo op that included a bicycle covered in greenery and Maison St-Germain spelled out in flowers.
![Studio Svedka](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/ms_10189.png?auto=format%2Ccompress&q=70&w=400)
Svedka hosted a summer party to launch its new blue raspberry flavor on June 14 at Siren Studios in Los Angeles. The event, which was produced and designed by Shadow and Jessica Fels Event Production & Design, featured a pink-and-blue-theme bar that included neon signage of the event hashtag.
![Studio Svedka](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/ms_10254.png?auto=format%2Ccompress&q=70&w=400)
Overheard LA invited event guests and talent—including singer and The Real Housewives of Beverly Hills’ Erika Jayne—to create and share custom memes at a photo booth.
![Studio Svedka](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/ms_10150.png?auto=format%2Ccompress&q=70&w=400)
The event also offered blue and pink ice cream that was spiked with Svedka, courtesy of Nitropod Ice Cream.
![Negroni Week Kick-Off](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/c57a7852_copy_copy.png?auto=format%2Ccompress&q=70&w=400)
Campari kicked off the fifth annual Negroni Week on June 5 at Lovage Rooftop in New York. A custom bar was decorated with Campari bottles and showcased a marquee sign of the event title.
![Negroni Week Kick-Off](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/c57a7979.png?auto=format%2Ccompress&q=70&w=400)
The event, which was centered around the past, present, and future of the Negroni cocktail, included a “Negroni Goes to Space” bar that imagined the future of the cocktail.
![Negroni Week Kick-Off](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/c57a7864_copy_copy.png?auto=format%2Ccompress&q=70&w=400)
The event also offered guests a Negroni fountain.
![Bacardi and Major Lazer's Sound of Rum ‘Spirit Up’ Experience](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/photo_credit_sam_shimizu_jones_16.png?auto=format%2Ccompress&q=70&w=400)
Bacardi partnered with electronic music trio Major Lazer to bring Caribbean-inspired concert events to fans. The first event, which took place in May on a private beach in Miami, offered guests cocktails in branded coconuts.
![Bacardi and Major Lazer's Sound of Rum ‘Spirit Up’ Experience](https://img.bizbash.com/files/base/bizbash/bzb/image/2017/07/photo_credit_sam_shimizu_jones_37.png?auto=format%2Ccompress&q=70&w=400)
The event featured multiple on-theme areas, including an island-inspired DJ booth with a branded backdrop.