Photo: Courtesy of Pop Up Mob
Co-founder and head of strategy and business development at Pop Up Mob (@popupmob), an experiential agency based in New York, Pelucarte is disrupting and evolving the retail industry with innovative spaces. Over the course of four years, Pop Up Mob has grown to 25 employees, with some 200 pop-ups executed globally. The agency’s clients include Benefit, Samsung, LVMH, Heineken, Target, and Mini Cooper. Pelucarte graduated from Boston University with a degree in manufacturing engineering and holds a master’s in product design from Domus Academy in Milan.