Decor

For planners looking to incorporate fruit into their summer party décor, Svedka’s Rio carnival party, which took place in Los Angeles in 2014, used pineapples instead of vases to hold tropical floral arrangements. The event was designed by BMF Media Group.

On Tuesday, Belvedere Vodka launched its new Ginger Zest product with a V.I.P. event created by Jack Morton Worldwide at NoMad SoHo. Chef and wellness expert Candice Kumai hosted, and a step-and-repeat consisted of lemons, ginger, limes, and grapefruit—all ingredients that Ginger Zest is made with.

At the House of Kim Crawford—a fashion-focused event on August 3 in New York—a golden balloon installation designed by Jessica Fels Event Production and Design and executed by Mixed Greens Events created an eye-catching focal point. The summery event, which also featured bottle art installations, a fortune-cookie tree, and a silhouette-artist station, was produced by Fels and Shadow.

At Diffa Dining by Design in New York in 2015, Smartwater's space aimed to reflect the brand's natural water purification process, which is mirrored after rain clouds. The fluffy fixtures lit up like a storm above the simple table setting.

For the Food Network's 20th anniversary party in 2013, dozens of prop macarons made from Styrofoam were rigged to create a 10-foot-tall chandelier that hung over a dessert station.

Designers of the 2009 Bell Gala in Toronto evoked a fairytale theme with oversize flowers and playing cards hung from the ceiling.