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  1. Catering & Design
  2. Event Design & Decor

8 Gory Ideas From 'Walking Dead' Activations

With Halloween approaching, here's a look inside recent events that had plenty of gore and zombie-theme tropes.

with additonal reporting by Nadia ChaudhuryJenny Berg
October 16, 2013

Whether you're a Walking Dead fanatic or in the midst of planning a Halloween bash, these spooky ideas can inspire seasonal events. From a "zombie survival machine" serving as a backdrop for a bar at San Diego Comic-Con, to flowers—and cupcakes—that look like bloody brains, here's a look at nine ideas from zombie-theme events.

Universal Studios Hollywood's 'Walking Dead' Event
Universal Studios Hollywood's 'Walking Dead' Event

A red-carpet event for The Walking Dead's Season 4 premiere took place at AMC Universal CityWalk Cinemas earlier this month; an after-party took place at Universal Studios Hollywood’s Halloween Horror Nights Maze, “Walking Dead: No Safe Haven." Universal Studios Hollywood special events director Koranda Banks transformed the studio's back-lot space into post-apocalyptic town with boarded windows and deserted army vehicles. Fog swirled around DJ Myles Hendrik as he spun in the spooky scene.

Photo: Courtesy of Universal Studios Hollywood
Universal Studios Hollywood's 'Walking Dead' Event
Universal Studios Hollywood's 'Walking Dead' Event

The back-lot town was overrun with zombies, who posed for photo ops with guests.

Photo: Courtesy of Universal Studios Hollywood
San Diego Comic-Con 2013
San Diego Comic-Con 2013

The Visionary Group produced a massive Walking Dead party at San Diego's Comic-Con in July. Held in the city's Gaslamp District, the event included a custom-built bar façade that masked a hydraulic lift. The lift propped a so-called "Zombie Survival Machine" six feet in the air.

Photo: John Shearer/Invision for Full Picture/AP Images
Hyundai Presents 'The Walking Dead': A Decade of Dead
Hyundai Presents 'The Walking Dead': A Decade of Dead

On Friday night, a private party associated with New York Comic Con celebrated the 10-year anniversary of the comic book series The Walking Dead. Held at Pillar37, the event was spruced up with coxcomb flowers that look like—well—bloody brains.

Photo: Nadia Chaudhury/BizBash
AMC Upfront
AMC Upfront

In April, AMC's upfront at New York's 69th Regiment Armory included an 1,800-square-foot vignette inspired by The Walking Dead. Above the gory vignette, a black scrim was lit from above to create the look of a forest canopy. Fake blood and limbs scattered the area, and actors played straggling zombies.

Photo: Jamie McCarthy/Getty Images for AMC
'The Walking Dead' 100th Issue Party at Comic-Con 2012
'The Walking Dead' 100th Issue Party at Comic-Con 2012

A similar brain-inspired pattern appeared on frosted cupcakes at The Walking Dead Party at San Diego Comic-Con in 2012. The Visionary Group handled production for the event, as well.

Photo: Nadia Chaudhury/BizBash
'The Walking Dead' 100th Issue Party at Comic-Con 2012
'The Walking Dead' 100th Issue Party at Comic-Con 2012

The event took over Petco Stadium, which planners filled with dilapidated lounge furniture that looked like it had been torn to near shreds—by zombies, of course. 

Photo: Nadia Chaudhury/BizBash
'The Walking Dead' 100th Issue Party at Comic-Con 2012
'The Walking Dead' 100th Issue Party at Comic-Con 2012

As guests entered the party, staff handed out hospital-style bracelets—R.F.I.D. wristbands that enabled tech agency Fish to email photos from on-site photo booths directly to attendees.

Photo: Nadia Chaudhury/BizBash
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