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  1. Catering & Design
  2. Food Trends

Vegas Style and Manly Fun at Dunhill

April 30, 2002
It was a country club crossed with some Las Vegas style--and some pricey merchandise--at a New Yorkers for Children event designed to show off the new Dunhill store on Madison Avenue. Organized by Harrison & Shriftman, the event featured all sorts of man-friendly activities for a mostly male group that showed up at the behest of the charity's men's committee (a roster of names including actors Alan Cumming and Stephen Dorff and society guys like Dixon Boardman, David Patrick Columbia and Bronson van Wyck).
To entertain the boys, Harrison & Shriftman director of special events Samantha Walker brought in an assortment of manly pursuits: gambling tables and dealers from Evention, a couple of shoe shine guys, a pair of golf instructors giving putting lessons, a tarot card reader and a numerologist billed as "financial fortune tellers." For theme-appropriate eye candy, a quartet of Vegas-style showgirls from Screaming Queens greeted guests and passed out fake cash for the gambling tables. (What the guests probably didn't know: It was all just two doors down from the Hugo Boss flagship store where Harrison & Shriftman threw another gambling-filled store party almost a year ago.)

To make the food match the theme, Olivier Cheng Catering & Events (the new firm from chef Matthew Kenney's former catering partner) used an array of specially made serving platters. Tasty hors d'oeuvres came out in a tiny roulette wheel, a chess board, and a tray decorated with dice, playing cards and gambling chips. One waiter even had a Scrabble board with tiles spelling "Dunhill," "shirts" and "ties." A raw bar served a steady supply of various types of oysters.

But even with all the man-friendly fare, there may have been one thing missing. As one guest lamented to another, "There are like no girls here."

--Chad Kaydo

See more photos of the catering trays from this event...

Read our coverage of a gambling-filled Hugo Boss store party...
A Vegas-style showgirl from Screaming Queens greeted guests at the New Yorkers for Children benefit organized by Harrison & Shriftman at the new Alfred Dunhill store on Madison Avenue.
A Vegas-style showgirl from Screaming Queens greeted guests at the New Yorkers for Children benefit organized by Harrison & Shriftman at the new Alfred Dunhill store on Madison Avenue.
Guests could play at gambling tables set up throughout the store from event production company Evention.
Guests could play at gambling tables set up throughout the store from event production company Evention.
Olivier Cheng Catering & Events served hors d'oeuvres from customized trays including one made from a small roulette wheel.
Olivier Cheng Catering & Events served hors d'oeuvres from customized trays including one made from a small roulette wheel.
A tarot card reader was billed as a 'financial fortune teller' for the moneyed men the store targets.
A tarot card reader was billed as a "financial fortune teller" for the moneyed men the store targets.
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