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  1. Catering & Design
  2. Food Trends

H&G Toasts Tastemakers in Stylish Tent

The magazine gave guests a cool first impression with an elegant tent in front of Lotus Space.

March 14, 2006

When pedestrians going about their business bumped into a big black-and-white tent on a stretch of West 26th Street, they may have found it an annoyance (or a curiosity). But to guests arriving at House & Garden’s April issue party, it certainly made a stylish statement. The magazine feted its New Tastemakers issue—its selection of 50 creative people in the fields of interior design, garden design, architecture, and product design—with a photography exhibition of their portraits at Lotus Space.

House & Garden director of special events Molly Hover enlisted Van Wyck & Van Wyck to give the gallery-like space a warm and alluring feel—and that started with the striped tent outdoors, which also covered sponsor GMC’s Yukon SUV on display. Instead of a traditional red carpet, Chinese sea grass covered the entrance, and the sea grass also made an appearance indoors as carpeting for the lounge area. The floor covering also featured a cheery band of turquoise fabric around its edges—a visual nod to the color of Jade Jagger’s dress on the issue’s cover.

Callahan Catering served mini tuna burgers and corn cakes with pancetta, as well as other bites, like spoons of caviar and crème fraiche that accompanied shots of chilled vodka, and also created a special mint-tini cocktail.

—Mark Mavrigian

Photos: Cutty McGill (tent, bar)

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House & Garden tented a portion of the sidewalk and street outside of Lotus Space to welcome guests to its April issue celebration.
House & Garden tented a portion of the sidewalk and street outside of Lotus Space to welcome guests to its April issue celebration.
Inviting lounge areas included Janus et Cie's decorative high-sided sofas, and sea grass floor covering.
Inviting lounge areas included Janus et Cie's decorative high-sided sofas, and sea grass floor covering.
Green illuminated bars had a marbled look-and echoed a color on one of the issue's covers.
Green illuminated bars had a marbled look-and echoed a color on one of the issue's covers.
Flavor Paper wallpaper-one of the magazine's picks for its New Tastemakers issue-lined Lucite cocktail tables.
Flavor Paper wallpaper-one of the magazine's picks for its New Tastemakers issue-lined Lucite cocktail tables.
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